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论文语种：英文
您的研究方向：accounting and control
是否有数据处理要求：是
您的国家：荷兰
您的学校背景：the hague university
要求字数：proposal
论文用途：硕士毕业论文
是否需要盲审（博士或硕士生有这个需要）：否
补充要求和说明：先写proposal我看一下，上面说的deadline也是proposal的deadline 论文写得是business report，需要找sponsor，就一个公司内的问题讨论，需要写的很细，不能太宽泛，需要具体就这个公司的情况谈，且需要有一定深度。比如用balanced scorecard这个工具如何改进一个公司的管理等等。

荷兰金融学硕士开题报告： how to improve the management of a company using BSC

1.0 Executive Summary

The research questin is how to improve the management of a company using BSC.
In the 21st century, management has become one of the top ten science and technologies in the world. So among the various resources，an enterprise must give top priority to management . If an enterprise want to development rapidly in its rising stage, it needs to build two platformats in the same time: one is the financing platform; the other is the core competitiveness platform. While the focus of building the core competitiveness is management . A variety of western management tools, such as lean manufacturing, six sigma, the balanced scorecard. Lean production and six sigma is primarily tactics, while the balanced scorecard is a comprehensive, systematic, strategic, comprehensive solutions. This report mainly talk about how to apply the balanced scorecard to build enterprise core competitiveness.
This report will analyze the situation of Petrochina huabei oilfield. The balanced scorecard was introduced in 2008 to help the oil field to improve management, provide the group company's strategic execution, speed up the construction of information-based oil field. The balanced scorecard specifically illustrates the strategic emphasis, and provides the link between strategy and budget framework. Within one year, its execution, profit and so on respectively increased by 12%. It has a excellent management system. This article, through researching data and consulting to the bank manager, discuss the role of the balanced scorecard in improving their management.
This paper will conduct a comprehensive introduction to the BSC and through the implementation of the BSC, the management level of the organization will be improved overall.

Table of Contents

1.0 Executive Summary-----------------------------------------------------------------2
2.0 Introduction---------------------------------------------------------------------------2
3.0 Balanced scorecard------------------------------------------------------------------3
3.1 Brief introduction--------------------------------------------------------------3
3.2 Features and Functions -------------------------------------------------------4
3.3 Implementation obstacles------------------------------------------------------4
3.3.1 the barriers on communication and consensus--------------------4
3.3.2 obstacles on organization and management system--------------4
3.3.3 obstacles on information communication --------------------------5
3.3.4 disorders of understanding of performance appraisal-------------5
4.0 Balanced scorecard and company management-----------------------------------5
4.1 Application of BSC in company management-------------------------------5
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