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 论文编号：
org200806062233219916 |
| 论文属性：
assignment guidelines |
| 论文语言：English |
| 论文国家：U.K. |
| 登出日期： 2008-06-06 |
| 字数： 5235 |
| 源程序：
无 |
| 价格：
免费论文 |
| 参考相关附件： |
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| 论文大纲，目录 |
| 关键词搜索：Business Environment Module Guide |
Business Environment
BSM029
Module Guide and
Coursework Assignments
____________________________________________
PgCert/PgDip/MSc Management Programmes
Session 2006/2007
Prepared by Bill Sutherland, Module co-ordinator
Aberdeen Business School
THE ROBERT GORDON UNIVERSITY
Business EnvironmentBSM029Module Guide and Coursework AssignmentsSession 2006/2007 Semester 1Aberdeen Business School, The Robert Gordon University
1. Teaching staff and introduction
Welcome to the Business Environment module of your course. The teaching team for the module is as follows:
Name Telephone e-mail
Bill Sutherland (WS) 01224 263830 w.sutherland@rgu.ac.uk
David Liddle (DL) e-mail only david@dliddle.co.uk
Doug Cruickshank(DC) 01224 263841 d.cruickshank@rgu.ac.uk
Please refer enquiries regarding specific lectures to the lecturer concerned. All other enquiries should be addressed to Bill Sutherland.
Please read through this document carefully as it contains important information vital to your successful completion of the module! Details contained in this guide are subject to change, but every reasonable effort will be made to deliver the module as stated.
2. Overview
The module aims to demonstrate the importance of external factors which influence business organisations and the internal response to these factors including relevant aspects of organisational structure, functional activities and business policy.
The module has t英语论文网 【http://www.51lunwen.org】hree main themes:
· Analysing the external environment
· Analysing the internal environment
· Building the successful environment
Although the main components have been subdivided into the above themes, it is the aim of the module to provide a holistic perspective on business organisations and industrial dynamics and it is an appreciation of the interaction of these themes that is most important. As such, the module may touch on some issues which you may encounter in future or accompanying modules in your programme. For further details and the learning outcomes for the module, please refer to the current Module Descriptor.
3. Module Purpose and core skills
The educational aims of the module are to develop the learner’s interest, knowledge and understanding of business and management issues, tools, frameworks and applications. The development of information finding and filtering skills in scanning the business environment is an important and transferable skill – as is the ability to critically evaluate and synthesise information in a business and management context. Engagement in the tutorial setting is designed to enhance and develop learner’s communication and interpersonal skills.
In order to deliver these aims, the learner will become: a confident user of information technology for research and presentation purposes; work independently or in a group as the task befits; communicate ideas effectively and efficiently and provide supporting rationale for
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