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Case Study of Etiquette in Business Negotiation-礼仪在商务谈判中的案例分析 [2]

论文作者:英语论文论文属性:学期论文 termpaper登出时间:2014-03-31编辑:caribany点击率:9930

论文字数:5074论文编号:org201403311026422493语种:英语论文 English地区:英国价格:免费论文

关键词:Etiquette in Business Negotiation商务谈判礼仪Case Study案例分析international business

摘要:In business negotiation, both parties are not only for their own benefits but also for their mutual benefits, so both parties should pay much attention to the manners in the business negotiation, especially for the host party. 在商务谈判中,双方不仅是为了自己的好处,同时也为他们的共同利益,因此双方应重视商务谈判中的礼仪,特别是对主人一方。

about the detail things about the product that the customer need, but Mr. Liu was not familiar with the product, and after customers’ several questions, he just said sorry, then went to ask the manager questions, and then translated them to the customers. But Mr. Liu was good at oral English, he was not familiar with the product terms, and the customers sometimes cannot understand the meanings. It wasted a lot of times. Then the sound of music rang, Mr. Liu knew it was his cell phone, he went outside to answer the phone, and then when he came back to the meeting room, he found all the customers had gone; only left the manager. Later Mr. Liu was fired. Of course, the order was canceled by the customers. 
B. The Case of Failing Etiquette in Business Visit
Before the business visit, the host party should make the arrangement for the visit, for example, the topic, and the reception in case of the troubles. In the following case is an example of failing etiquette in business visit.
Case 2: One day, Mr. Li was appointed to visit their long time cooperation partner for 2 days, which provides the parts for their products, hoping they can reduce the price a little. Mr. Li was very happy, he thought the visit was just like to play or travel, for many people did just like this before. When he went to the city of their partner’s, the partner company was very passionate, went to pick up Mr. Li from the railway station, and sent him to the hotel to have dinner then to go to rest. Next day, Mr. Li wanted to travel around the city, he asked the partner company to arrange a car and a beautiful Miss to go with him, and the partner company did as what he asked. Mr. Li had a very good time, and then in the last day he asked the partner company to buy some souvenirs and gifts for his colleagues and leaders, the partner company had only prepared some gifts for him and the manager, so they rejected his demand. Mr. Li was angry, he said, if you do not do as what I said, and then our company will not buy the parts from you again. The partner company was angry too, they thought Mr. Li just played in these two days, and all the costs were paid by them, Mr. Li was too rude. So they gave a call to the manager of Mr. Li and talked about the whole thing, and said we were business cooperation partners and friends, please also respect our company. The manager was very angry for Mr. Li and apologized to the partner company, and then asked Mr. Li to return at once. When Mr. Li was back, the manager sent him to another department with a lower position. 
C. The Case of Failing Etiquette in Business Correspondence
There is a similar view about writing of business correspondence, which is seven—Cs principle, that is, be clear, concise, correct, courteous, conversational, convincing and complete. And in business correspondence, the words should be formal, not oral words. If your words are too casual, the receiver will think you do not respect them, and do not pay attention to the relevant matter, and as a result, the matter will be messed up. In case 3 we will look at a failing example.
Case 3: (1) We ask you to enquire into the financial and credit status of a firm in Milan on our behalf.
         In this sentence, “ask” shows the tone of order. Originally, it is you that need others to help you to do something, so you should use the tone of appealing. When the people receive the letter, he w论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。
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