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A Proposal for Corporate Social Responsibility Project

企业树立社会责任的项目

- A Case Study of Shaoxing City Boyang Knitting co.,ltd.

 绍兴市博洋针纺有限公司为例 

1.Background/External Community Investment Challenge

1.背景/外部社区投资挑战赛 

With the accelerated transformation of global market conditions, most businesses are increasingly aware of refining strategies to meet their development needs and social goals. Generally, due to the dual challenges from environmental protection required for ecological modernization, as well as industrial modernization that demands more resources and long-term community betterment, Chinese corporations in this new era should take this progress into strategic considerations. Referring to Millennium Development Goals (MDGs), there is one goal this paper will focus on: the environmental sustainability.

 随着全球市场状况的加速转型，大多数企业越来越意识到精炼策略，以满足其发展需要和社会目标。一般情况下，由于环境保护的挑战要求生态现代化，以及工业现代化，要求更多的资源和长期改善社区，中国企业在这个新时代的双重挑战下应该考虑采取这种进步到战略上。谈到千年发展目标（MDGs），本文有一个目标重点是：环境的可持续性。

In this case, competition within Chinese textile industry has also been more fierce recently. This leads to a great challenge for Shaoxing City Boyang Knitting Company to maintain its competitive advantages. Additionally, most companies have realized that if they disregard environmental issues and continually promote the traditionally production model that will highly relies on energy consumption and cheap labour force, they cannot meet the challenge. In consequence, the company should be committed to meliorate their Corporate Social Responsibility (CSR) performance by emphasizing on environmental modernization and sustainability.

 在这种情况下，近来中国纺织行业内的竞争越来越激烈。要维持其竞争优势，这对绍兴市博洋针纺公司是一个很大的挑战。此外，大多数企业已经意识到，如果他们无视环境问题，不断促进传统生产模式，将高度依赖能源消耗和廉价劳动力，他们无法应对挑战。结果，该公司应致力于通过对环境的现代化和可持续发展，以实现他们的企业社会责任（CSR）的性能。

2.Project Plan

2.项目计划

As China has been going through the planned economic system to the market economic development, the labour market was also experiencing a rapid transition. In order to be ready for the challenge, this project will be proposed for expanding awareness of best experience and practice sharing on CSR within the company.
 
2.1 Goals
Major goals of this project can be summarized as follows:
l Productivity and high quality gains;
l Cost reduction;
l Reduced usage of natural resources;
l Sustainable use of biological diversity;
l Energy efficiency;
l CSR agreement;
l Long-term environmental sustainable development.
2.2 Synergy With Business Activities
Activities included in this project are not only a face to face communication that may promote employees a sense of environmental consciousness, but also a series of business activities associated with CSR enhancement. The project contents including planting, reducing routine work trash, donating to World Wide Fund For Nature (WWF) as well exploiting environmental friendly cloth material production mode.
 
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