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论文作者:www.51lunwen.org论文属性:短文 essay登出时间:2014-09-23编辑:felicia点击率:8698
论文字数:3084论文编号:org201409222316509293语种:英语 English地区:中国价格:免费论文
关键词:英国石油公司British Petroleumoil and gas company石油泄漏事件oil and natural gas
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On the public
“Public campaigning strives first to create a momentum of public concern and commitment.” (Christian Lahusen, 1996) ⑥As the oil spill incident in the Gulf of Mexico became the largest environmental catastrophe in the history of America, since 3rd June, 2010, citizens from more than 50 cities started the protest activity against BP. Apart from the protest activities in America, thousands of fish men, seafood manufacture and the touring companies also held protest activities. In protesting, the Media enlarged the influence of this incident. “Most radio stations mixed entertainment, culture and public service.” (Shirley Biagi, 2007) ⑦ In BP’s such accident, media also keep the news spreading, like BBC. The protesting activities affected the market share of BP indirectly and also led to the devaluation of BP’s brand image. These activities required BP take actions in recovering the environment and relative legal responsibilities and compensate the loss people and industries suffered.
On the oil production and distribution line
As BP’s deep water development of oil and gas is very advanced in the globe, so when such a great company has accidents in oil well and can not manage it well, it will no affect the industry of that line and people may doubt about that line. Dramatically, the exploded drilling platform of this accident is the one just won the title of the world’s deepest oil well last year, and for a long time BP has been proud of its capacity in deep water drilling. The impact of oil spill on the oil production and distribution line showed in the actions took by governments such as the United States have taken measures for its energy safety.
Its revelation to other companies
When the environmental catastrophe happened, BP became the attack subject of many countries and industries. In fact, BP has tried a lot to minimize its economic loss and recover the environment. The impact of this incident also has spread from business to politic area. As a global company, BP has showed to many other global countries the difficulty and threat they may confront when such big and destructive incident happens. So it is more reasonable and sensible for them to think over the actions they should take such as improving its techniques, paying more attention to the supervision, taking effective measures as quickly as possible to avoid such tragedy or minimize the loss when it happens.
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