英语论文网

留学生硕士论文 英国论文 日语论文 澳洲论文 Turnitin剽窃检测 英语论文发表 留学中国 欧美文学特区 论文寄售中心 论文翻译中心 我要定制

Bussiness ManagementMBAstrategyHuman ResourceMarketingHospitalityE-commerceInternational Tradingproject managementmedia managementLogisticsFinanceAccountingadvertisingLawBusiness LawEducationEconomicsBusiness Reportbusiness planresearch proposal

英语论文题目英语教学英语论文商务英语英语论文格式商务英语翻译广告英语商务英语商务英语教学英语翻译论文英美文学英语语言学文化交流中西方文化差异英语论文范文英语论文开题报告初中英语教学英语论文文献综述英语论文参考文献

ResumeRecommendation LetterMotivation LetterPSapplication letterMBA essayBusiness Letteradmission letter Offer letter

澳大利亚论文英国论文加拿大论文芬兰论文瑞典论文澳洲论文新西兰论文法国论文香港论文挪威论文美国论文泰国论文马来西亚论文台湾论文新加坡论文荷兰论文南非论文西班牙论文爱尔兰论文

小学英语教学初中英语教学英语语法高中英语教学大学英语教学听力口语英语阅读英语词汇学英语素质教育英语教育毕业英语教学法

英语论文开题报告英语毕业论文写作指导英语论文写作笔记handbook英语论文提纲英语论文参考文献英语论文文献综述Research Proposal代写留学论文代写留学作业代写Essay论文英语摘要英语论文任务书英语论文格式专业名词turnitin抄袭检查

temcet听力雅思考试托福考试GMATGRE职称英语理工卫生职称英语综合职称英语职称英语

经贸英语论文题目旅游英语论文题目大学英语论文题目中学英语论文题目小学英语论文题目英语文学论文题目英语教学论文题目英语语言学论文题目委婉语论文题目商务英语论文题目最新英语论文题目英语翻译论文题目英语跨文化论文题目

日本文学日本语言学商务日语日本历史日本经济怎样写日语论文日语论文写作格式日语教学日本社会文化日语开题报告日语论文选题

职称英语理工完形填空历年试题模拟试题补全短文概括大意词汇指导阅读理解例题习题卫生职称英语词汇指导完形填空概括大意历年试题阅读理解补全短文模拟试题例题习题综合职称英语完形填空历年试题模拟试题例题习题词汇指导阅读理解补全短文概括大意

商务英语翻译论文广告英语商务英语商务英语教学

无忧论文网

联系方式

英、汉语约会广告的评价资源对比探析 [2]

论文作者:www.51lunwen.org论文属性:硕士毕业论文 thesis登出时间:2012-11-05编辑:hynh1021点击率:8500

论文字数:23500论文编号:org201210232032209782语种:中文 Chinese地区:中国价格:$ 33

关键词:Appraisal Theorydating advertisementscontrastive analysis

摘要:Appraisal Theory proposed by J. R. Martin and P. R. White provides a criterion for us tointerpret and negotiate the interpersonal meanings in text analysis. As mentioned above, theAppraisal Theory is a particular approach to describing, exploring and explaining the way inwhich language is used to evaluate, to adopt, to construct and manage interpersonal positioningand relationships. DA is a typical and special discourse in our daily life. The potential readers ofDAs take it more seriously than any other advertisements, for the special purpose of DAs isfinding life partners rather than the products or services.This thesis is a tentative contrastive analysis of EDAs and CDAs from the perspective ofAppraisal Theory. Through the study, it is proved that Appraisal Theory is applicable in this kindof discourse. And in this chapter the findings, limitations of the study and some suggestions forfurther study will be provided.

e research can enrich the Appraisal Theory and broaden the research field of theAppraisal Theory. Appraisal Theory, which is developed within the systematic functionallinguistics, is the new development of the interpersonal function. Therefore the Appraisal Theoryis a new tool to explore interpersonal meanings and it has been used in many styles of texts. Butthe research on advertisements, especially the dating advertisements has been paid little attention.The present study, which probes into dating advertisements extends the scope of the applicationof Appraisal Theory in text analysis and enriches Appraisal Theory.Secondly, this thesis will provide a foundation for further studies of DAs. There are a lot ofresearches about the advertisements but as a special genre, the DAs are often neglected.Therefore in this thesis, the author wants to give a deeper exploration of the interpersonalmeaning of the dating advertisements from the perspective of Appraisal Theory and make acontrastive analysis of Appraisal resources between EDAs and CDAs. The findings prove theapplicability and practicability of Appraisal Theory in the analysis of DAs discourse and providea new perspective for DAs study.Thirdly, based on Appraisal Theory, the present study attempts to explore the specificlinguistic features of DAs, which will shed light on the understanding of DAs. Using theAppraisal Theory to analyze the DAs, we can explore how people show themselves,communicate with each other, and then realize the interpersonal meaning of language. Thecontrast between the EDAs and CDAs will be helpful to the translation of them and culturalexchange.
  
  1.4 Organization of the Thesis
  The whole thesis is made up of five chapters.Chapter one is the brief introduction to the thesis. This chapter mainly introduces thepurpose, research questions, significance and organizations of the thesis.Chapter two is the literature review. The previous studies of the DAs and the AppraisalTheory abroad and at home are explored in this part. By this analysis, we will have a generalunderstanding of the previous relative studies and the significance of this research.Chapter three is the theoretical foundation of the thesis. In this chapter the generalintroduction and detailed analysis of Appraisal Theory are provided. And the theoreticalframework for the present thesis will be proposed in the end of this part.Chapter four is the main body of the thesis. This part is the detailed analysis of Appraisalresources in EDAs and CDAs. Applying the theory to the samples analysis, the author describesthe distribution and the realization of the Appraisal resources in DAs, makes a contrast betweenEDAs and CDAs to find the similarities and differences between them and helps readers to havea better understanding of the interpersonal function of Appraisal resources in DAs.Chapter five is the conclusion. In this part the analysis results concluded, and the limitationsand suggestions for further study are proposed.
  
  Chapter 3 Theoretical Framework .............................17-29
      3.1 Overview of Appraisal ............................. 17-18
      3.2 Attitude .............................18-22
          3.2.1 Affect .............................18-19
          3.2.2 Judgment .............................19-20
     &n论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

相关文章

    英国英国 澳大利亚澳大利亚 美国美国 加拿大加拿大 新西兰新西兰 新加坡新加坡 香港香港 日本日本 韩国韩国 法国法国 德国德国 爱尔兰爱尔兰 瑞士瑞士 荷兰荷兰 俄罗斯俄罗斯 西班牙西班牙 马来西亚马来西亚 南非南非