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互联网时代——中小企业的发展契机 [2]

论文作者:www.51lunwen.org论文属性:硕士毕业论文 dissertation登出时间:2015-06-01编辑:felicia点击率:30981

论文字数:12105论文编号:org201505261916586066语种:英语 English地区:马来西亚价格:免费论文

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摘要:这是一篇留学生毕业论文,主要简述了互联网时代的到来给我们的生活带来的巨大的改变,并分析了互联网时代对中小企业发展的巨大影响力。

nd the Internet


Small business enterprise is independently owned and operated where it is not dominant in its field, and doesn't engage in new or innovative practices. Neighborhoods grocery stores, fast-food restaurant, hair stylists, dry cleaners, video or record shops, and the veterinarian are an examples of small businesses. Qualitative factors are also important in describing the small businesses. To be classified as 'small', a small business must have at least two of the following features that are management is dependent, since the manager usually owns the business; capital is supplied and ownership is held by an individual or a few individuals; the area of operations is primarily local, although the market isn't necessarily local; the business is small in comparison with larger competitors in the industry (Washington DC: Small Business Administration, 1985).


Perhaps the best definition of small business is the one used by Congress in the Small Business Act of 1953, which states that a small is one that independently owned and operated and is not dominant in its field of operation. The act also authorized the Small Business Administration (SBA) to develop more detailed definition that takes into account such criteria as sales volume and the number of employees in the firm. Incorporating these criteria into workable guidelines for use in determining loans, the SBA has established the upper limits for small firms in this manner (Washington DC: Small Business Administration, 1985).


As the global online users growing rapidly, SMEs have discovered unparallel new opportunities in the Internet that are entrepreneurial enough to recognize and take advantage of highly profitable niche markets (Forster, 2000 & Poon & Swatman, 1997). The researchers found that SMEs in the UK has been characterizes as dynamic, enterprising and ambitious as key role in entrepreneurship and innovation by DTI (DTI, 2000). McCalman (1999), states that the entrepreneurial character of the owner, individual managers or operational teams often associated with the fast growing of the new venture and the high growth and high technology firms appear to be more able and more willing to seize the opportunities afforded by the Internet. The Internet has changed the landscape of the firms in the worldwide and globalization is a key driven role for Internet usage by small firms to expand their operations to other nations.


The main strategic factors that associated with successful information, communications, and technology (ICT) is often viewed by the organization learning, entrepreneurship, innovative workplace cultures, and knowledge management enhancement context. The Internet virtually has relevance either directly or indirectly for entrepreneurship management in every aspect of organizational learning (Matlay, 2001 & Leitch & Harrison, 1999).


In the marketing context, Noh and Fitzsimmons (1999) have described 'complex, creative, and innovation relationship' is a significant relationship found between Internet usage and the marketing functions where ICT and entrepreneurial activity strategically linked. The ICT opportunities that the marketing function can respond is depend on sustainable competitive advanta论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

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