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Croatia(克罗地亚)旅游规划与发展探析

论文作者:代写essay论文属性:短文 essay登出时间:2012-07-25编辑:bloger点击率:3573

论文字数:5302论文编号:org201207251511593033语种:英语 English地区:英格兰价格:免费论文

关键词:Croatia克罗地亚旅游规划与发展

摘要:这篇论文主要探讨的是克罗地亚的旅游规划和发展,面对西班牙、意大利、土耳其和希​​腊这四个最强大的竞争对手,克罗地亚需要做出改变才能使得旅游业良性发展。本essay由英语论文网的英语论文写作代写essay频道整理推荐。

Croatia(克罗地亚)旅游规划与发展探析
导读:这篇论文主要探讨的是克罗地亚的旅游规划和发展,面对西班牙、意大利、土耳其和希​​腊这四个最强大的竞争对手,克罗地亚需要做出改变才能使得旅游业良性发展。本essay英语论文网英语论文写作中心代写essay频道整理推荐。

 

克罗地亚的竞争对手(ompetitors of Croatia):
The main competitors of Croatia are: Spain, Italy, Turkey and Greece. But, in the competition group we can also include France, Tunisia, Austria, Bulgaria, the Czech Republic, Germany, Malta, Poland, Romania and Slovenia, but these countries have a smaller competition effect on Croatia comparing to the first four countries mentioned. Croatia is a very specific country because every region offers different king of attractions, activities, accommodation, entertainment etc. Croatia's biggest advantage over these competitors is the beauty of the coast and islands; clean sea water, warm climate and the untouched traditional culture.

 

Critical Components for the development and implementation of Croatia's tourism industry?
For Croatia in order to achieve the forecasts or even to be better and to exceed the forecasts there are some key factors or components that have to be satisfied and implemented. In the first place they include a favorable government and fiscal policy, a climate that is creating a positive effect on the business offering incentives for investment, a effective marketing and promotion strategy, and also environmental friendly politics. Long-term plans have to be developed that are clearly defined and they must be the guidance to the national and local public and private sector. These kinds of plans should be developed in consultation with all the stakeholders. Planning and marketing is essential for the future development of Croatia's travel and tourism industry. Croatia as a touristic destination should attract new investors and by that way incorporate new markets.

Macro & Micro Environment Concerns for Croatia
In the terms of the macro environment, the Croatian Government should attach to travel and tourism strategic priority and to implement that in the policies for employment, trade, investment, education, and environmental protection. The strategic importance of travel and tourism should be communicated to all levels of the local communities, and the government industry. All the government departments that are connected or affected by travel and tourism should be involved in developing and implementing national tourism policy. In the terms of the micro environment, the government is there to ensure the conditions for the market confidence and sustainable development. Power is being decentralized to the local governments, while the participation and influence of the private sectors is increasing the process. There are several priorities such as the acceleration and expand of privatization in more sectors of travel and tourism ranging from transportation and investment.

 

Analysis of Croatia's tourism industry
The major sources in terms of arrivals in Croatia were Germany, the domestic Croatian market, Czech Republic and Austria. There was a constant increase of foreign and domestic arrivals from the year 2002. Croatia's tourism industry is characterized by a high seasonality of demand. The peak months of the season (July and August) generate more than 65% of all overnights and 54% of arrivals. During the winter season ranging from October to March Croatian tourism industry is generating 5% of overnights and 11% arrivals. Independent travel of t论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

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