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经营业务和跨国通信的特点直接关系到国家的文化。经济全球化无疑已成为人们普遍接受的现象。即使是中小型企业，不管是否愿意，都面临着国际商业关系的问题：购买设备、材料或其他贸易和采购活动，寻找合作伙伴或投资者，更不用说与跨国公司在本国市场的直接竞争。较大的市场参与者，由于不可避免的饱和，被迫考虑进入国际舞台。
所有这些因素使得企业文化和国际交流文化越来越受到管理者的重视。对某一特定文化的特殊性的认识，以及在实践中考虑和使用这些特性的能力，有助于一些公司快速、低成本地建立与合作伙伴的关系，以及其他与竞争对手更有效地进行合作的方式。了解国际交流的特点对在外国公司工作的管理人员也很有用，因为它们有助于更好地适应国外环境，了解高层管理人员的要求。

Introduction 简介
Peculiarities of running business and transnational communications are directly related to the culture of the country. Globalization of the economy has undoubtedly become a commonly accepted phenomenon. Even small and medium businesses, wanting or not, face problems of international business relationships: be it the purchase of equipment, materials or other trade and procurement activities, search for partners or investors, not to mention the direct competition with multinational companies in their own domestic market. Larger players of market, in connection with its inevitable saturation, are forced to think about entering the international arena.

All these factors make the study of culture of business relationships and international communication increasingly relevant for managers. Awareness about the peculiarities of a particular culture, the ability to consider and use these peculiarities in practice help some companies quickly and at less cost to establish relations with partners, and others to deal more effectively with rivals. The knowledge of the features of international communication is also useful for managers working in foreign companies, since they help to better adapt to a foreign environment, understand the requirements of top-management, permissible frames of conduct and, accordingly, to move faster through the ranks.

Major dimensions of culture in Turkey and their influence on Turkish economy and business practices
When building business relationships, finding partners for business, developing private business in the territory of another country, it is always necessary to take into account the totality of the rules of business etiquette and specificities of traditions of each cultural environment. Turkey has long been a secular state with European style of doing business, but it should be remembered that the influence of Islam, though not pronounced in recent times is reflected in some aspects of the Turkish business etiquette and bears a deep cultural meaning.

Turkey combines European and Middle East traditions in the business culture, therefore common business etiquette here has some nuances which are useful to know for building successful and lasting business relationships. Let's consider these nuances.

First, Turkey has a sufficiently well developed family-owned business with a clear hierarchy. Family traditions in Turkey are very important, both in life and in business (Burnaz, 2009).

Second, different spheres of life in Turkey are influenced by religion. If the partners are religious people, one should keep in mind that Friday is a holy day for Muslims when they visit temple to pray, so no important business meetings and negotiations should be appointed on this day. Ramazan is a month-long sacred abstinence of all Muslims, during which one cannot eat, drink, smoke cigarettes from sunrise to sunset. This should be kept this in mind when planning a business lunch or dinner in a restaurant. During Ramazan it is better to appoint business meetings with Turkish Muslims afte