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电子商务的运作模式与传统商业的运作模式对比

论文作者:www.51lunwen.org论文属性:职称论文 Scholarship Papers登出时间:2013-08-30编辑:yangcheng点击率:8083

论文字数:2831论文编号:org201308300900571503语种:英语 English地区:中国价格:免费论文

关键词:E-commerceE-business电子商务

摘要:开展企业对消费者的电子商务,障碍最少,应用潜力巨大。就目前发展开看,这类电子商务仍将持续发展,是推动其他类型电子商务活动的主要动力之一。

电子商务的运作模式与传统商业的运作模式完全不同,电子商务极大地提高了商务活动的效益和效率,与传统的商务活动相比它具有下列优点:

The mode of operation of e-commerce and traditional business mode of operation is completely different , ecommerce greatly improve the effectiveness and efficiency of business activities , compared with the traditional business activities it has the following advantages:

 

1 From the manufacturer 's point of view

( 1 ) to reduce costs, increase revenue

降低开发成本。通过Internet技术和EDI技术,企业内部各部门之间可以更好的交流,进行协同工作,有利于降低开发成本。降低运作成本。通过将有形的环境转化为虚拟的环境,简化了作业流程,提高了运作效率,减低了运作成本。降低交易费用。通过网络营销活动,企业可以提高营销效率和降低促销费用。据统计,在Internet上做广告可以提高销售数量的10倍,同时它的成本是传统广告的十分之一。

< 1> reduce development costs. Through Internet technology and EDI technologies , among the various departments within the enterprise can better communicate , work collaboratively , help to reduce development costs.Reduce operating costs. By the physical environment into a virtual environment , simplifying processes , improve operational efficiency and reduce operational costs .reduce transaction costs . Through internet marketing campaign , businesses can improve marketing efficiency and lower promotional costs . According to statistics, the Internet advertising can increase sales volume 10 times, while it cost one-tenth of traditional advertising . < 4> reduce procurement costs. With Internet, companies can seek the most favorable in the global market price of the supplier , but also through the sharing of information with suppliers to reduce intermediate links because the losses caused by inaccurate information . In addition, post -party Web through Internet technology can improve the corporate image, to provide customers with the latest product information to explore potential markets and sales channels, increase revenue .

 

( 2 ) reduce inventory

企业为应付变化莫测的市场需求,不得不保持一定库存商品,而且由于企业对原料市场把握不准,因此也常常维持一定的原材料库存。生产库存的根本原因是信息不畅,以信息技术为基础的电子商务则可以改变企业决策中信息不确切和不及时的问题。

Enterprises to cope with the vagaries of the market demand, had to maintain a certain inventory of goods , but also because companies are not allowed to grasp the market for raw materials , so often to maintain a certain raw material inventory . Production Inventory is the root cause of poor information , information technology-based e-commerce , you can change the corporate decision-making information inaccurate and not timely issue. Through the Internet can be passed to the enterprise market demand , allowed to make decisions production, while the production information can be transmitted immediately to the supplier resupply supply , in order to achieve zero inventory management .

 

( 3 ) shorten the production cycle

A production is the outcome of many companies collaborate , so the product design and development , production and sales may involve many related enterprises , information through e-commerce can change the past cooperation for the phased closure of sharing information to assist the work , thus maximizing closed due to the emergence of information to reduce the waiting time .

 

( 4 ) Increase Opportunities

The traditional transaction subject to time and space constraints , and Internet-based e-commerce is a 24-hour global operations , online business can be carried out to the traditional sales and promotional marketing staff are not hit 论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

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