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英国人力资源管理论文:有关文化对组织内部沟通的影响研究 [7]

论文作者:www.51lunwen.org论文属性:学期论文 termpaper登出时间:2014-12-11编辑:Cinderella点击率:4730

论文字数:5781论文编号:org201412101718452377语种:英语论文 English地区:英国价格:免费论文

关键词:hign street fashionNottingham文化与沟通跨文化交流

摘要:本文将重点研究文化对英国诺丁汉地区高街时尚店雇员们彼此沟通的影响。核心是希望弄清楚,在某一组织内部,文化对沟通是否会有所影响。

wever, with the use of the intercultural communication within the corporation we can reduce the conflicts (Neuliep, 2007). Inter-culture communication is a very vast field and lots of author have worked on both the culture and the communication. The theories on communication developed by the researchers have been used in the areas of business, management, Marketing, advertising, and website design.

 

Intercultural communication plays an important role in the communication process. Inter-culture communication is often described as different issues that come to forefront when people from different cultures come together at the workplace. The effective communication process depends upon the attitude and the understanding of the people and how they cope up with those cultural issues.

 

Reasons for choosing Hofstede's Five Cultural Dimensions research:


The term culture has always been difficult to define not because it is a complex topic but because different authors have come up with more than three hundred definitions of culture and there are more than dozens of dimension of cultures addressed by the authors. Of all the prominent researchers in this area, Hofstede's work is still recognised as the best of others. Stohl (2001) recognised the work of the Hofstede as the most influential scholarly work in the area of the literature. The definition of the culture provided by the Hofstede i.e., “the collective programming of the mind, which distinguishes the member of one human group from another.” This clearly focuses on the differences in the cultures. The model provided by the Trompenaars is the variation of the work of the Hofstede and more or less talks about the same areas. The work of Edward Hall categorized culture in the high and low context, which can be related to uncertainty dimension of Hofstede. Although the work of Hofstede is adopted from the Hall theory of low and high context but the Hofstede work is more comprehensive and also it can be applied to analyse the impact of culture on the communication. In addition, the five dimensions of Hofstede consist of the same issue that arise in the organizations and those issues impacts the communication in the diversely culture organization. After reviewing all the cultural models and analysing the cultural dimensions and the concepts for the work related inter-cultural communication within the organization, this paper will be based upon the Hofstede's five cultural dimensions model. The study of intercultural communication within organisations has been done but the prominence given is less within the high street fashion stores where there is increased number of cultural issues affecting communication. Hence, a literature gap has been found which would be explored in the research.

 

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