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物流管理 Efficiency of the physical Supply Chain versus customer effectiveness:

论文作者:留学生论文论文属性:硕士毕业论文 dissertation登出时间:2010-08-15编辑:vshellyn点击率:4296

论文字数:8800论文编号:org201008151057315826语种:英语论文 English地区:中国价格:$ 88

关键词:物流管理EfficiencyphysicalSupply Chaincustomer effectiveness:

物流管理硕士论文

Efficiency of the physical Supply Chain versus customer effectiveness:
Compatibility of the 2 approaches


                                    
Table of Content
Introduction 1
1 Supply Chain and Supply Chain Management 3
1.1 Supply Chain  3
1.2 Supply Chain  5
2 Efficiency and Effectiveness of Supply Chain 7
2.1 Definition of efficiency and effectiveness 7
2.2 Efficiency and Effectiveness of Supply Chain  7
2.2.1 Efficiency of Supply Chain – Lean Supply Chain 8
2.2.2 Customer effectiveness – Agile Supply Chain  10
3 Compatibility of supply chain efficiency and effectiveness  15
3.1 Construction of efficient and effective supply chain  15
3.1.1 Efficient and effective Replenishment  17
3.1.2 Efficient and effective Operations  17
3.1.3 Efficient and effective Administration  18
3.1.4 Efficient and effective Assortment  18
3.1.5 Efficient and effective Promotions  19
3.1.6 Efficient and effective Product Development  20
3.2 How to collaborate  21
4 Case study 1: The supply chain of Valeo Service Ltd  23
4.1 Introduction of Valeo Service  23
4.2 The supply chain of Valeo Service  25
4.2.1 The 5 AXES  26
4.2.2 The inter VS Flow Project  35
4.2.3 Sales, Inventory and Operations Planning (SIOP)  40
5 Case study 2: VMI and DMI of Midea Group  42
5.1 The Midea Group  42
5.2 The challenges  43
5.3 Implementation of VMI and DMI  43
6 Conclusion  46
List of References  48


 
Introduction
When is a supply chain strategy successful?  Many Supply Chain Managers today would emphasis on efficiency - reduce costs, improve efficiencies and reward customers with low price. However, this “lean” thinking  makes a vulnerable supply chain.  This is similar to people who follow a diet  with a one-sided focus on weight loss may lead to a deterioration of health.  People are better served by a balanced approach focused on the overall health, which  nutrition, exercise and mental effort to be aligned and where people bodied be made to temptation from the environment to resist so that the longer term health is assured. The short- term strategy on cost reduction would simply consider customers that they only revolve around reduced price. However, price is not a major determinant of satisfaction for customers.
A too-narrow focus on costs often leads to a fragile supply chain that is inflexible and  the slightest irregularity in the area hardly functional.  This  brings with it the risk that disgruntled customers will walk away with the result that the turnover eventually falls.  The opposite also happens. There are also companies that do everything  to improve the customer service: the customer is king.  These companies provide  the customer exactly what he wants exactly and when he needs it but without asking themselves what the return from that customer really is.  Unfortunately, even for these companies, customers go away because ultimately the costs will be high resulting in an unacceptable  high price to be paid f论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

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