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摘要：英国曼彻斯特大学硕士论文-The Impact of Mass Customisation on Manufacturing Trade-offs Decision Sciences and Operations Management Group, Manchester Business School (East), The University of Manchester, Manchester M15 6PB School of Business & Economics, University of Exeter, Streatham Court, Rennes Drive, Exeter EX4 4PU Centre for Research in Innovation Management, University of Brighton, Falmer, Brighton, BN1 9QE

ll,
partial, and standard. The degree of customisation is
determined by the point of initial customer involvement
in the production cycle (Lampel and Mintzberg
1996). Full customisation involves the customer at the
design or fabrication stages of the production cycle,
partial customisation at the assembly or delivery
stages, and standard products do not involve the customer
at any point.
This study contributes to the literature in three areas.
First, it provides empirical evidence for the
PRODUCTION AND OPERATIONS MANAGEMENT POMS
Vol. 15, No. 1, Spring 2006, pp. 10–21
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Acknowledgments
This research was partly funded by a grant from the Engineering
and Physical Sciences Research Council, number
GR/R26559/01. This manuscript has benefited from the
helpful comments of the departmental editor, the associate
editor, and three anonymous POMS reviewers.
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