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国外留学生课程作业:在线流媒体商业模式 [3]

论文作者:meisishow论文属性:课程作业 Coursework登出时间:2014-09-03编辑:meisishow点击率:12982

论文字数:2698论文编号:org201409030902033632语种:英语 English地区:澳门价格:免费论文

关键词:music industryBeliebing比信流式媒体音乐香港作业

摘要:唱片老板现在希望在线流媒体可以成为一个大到能阻止行业衰退的商业模式,当然这种模式也需要取决于经济模式的相对应发展,在这里我们就来简单介绍一下。

d $120 a year, which is more than double what the average American music consumer spends.


15 Yet some performers are unconvinced. Thom Yorke, the lead singer of Radiohead, has called Spotify “the last desperate fart of a dying corpse”. Music services have responded by being more open about how artists are paid, and arguing that their cheques will grow larger as more people sign up, as has happened in Sweden.


16 It is more complicated in countries with a well-established download market, such as America and Britain, where industry executives worry that streaming may cannibalise downloads. However, the bigger issue for artists is that so few people overall pay for music, says Will Page, an economist at Spotify: “Half the population in the West spends nothing on music. You can’t cannibalise zero.”


17 For years music has been a toxic place to invest. But the internet is at last “bringing sexy back”, as Justin Timberlake, a pop star turned actor and entrepreneur, might say. Since 2009 investors have poured more than $1 billion into digital-music services in private transactions. Speculation is mounting that Spotify, which was reportedly valued last year at more than $5 billion, will soon go public. Shares in Pandora, already listed, have nearly tripled in the past year. Its market capitalisation is now almost $7 billion.


18 Such valuations assume that the services’ popularity will continue to grow, and that subscription-based ones will persuade a sufficient proportion of those using their free versions (on which they lose money because of the royalties they pay the record labels) to upgrade to paid varieties. Worryingly, churn tends to be high: around 46% of users of subscription services have either switched or say they plan to, according to Mr Mulligan of MIDiA.

19 Nevertheless, people in the record industry are talking about another “golden age”. There is bound eventually to be a shake-out among the many new streaming services. But for the music labels, it now seems clear that, once the physical CD has eventually gone the way of the wax cylinder, they will still have a profitable way to exploit their catalogues, based on music fans being offered instant access to a near-limitless online jukebox.


This year marks the 30th anniversary of the signing of yangzhou people's broadcasting station officially back on, yangzhou officially built the 30th anniversary of the stations.Yesterday, the municipal party committee secretary xie justice come to yangzhou radio and television media group research and congratulations.He stressed that must further study appreciate xi general secretary of the series of important speech spirit, further seize opportunities, meet challenges and promote the integration of traditional media and new media development, the development model and explorer of the do fusion, efforts to create new advantages, and innovation.Municipal committee, publicity minister Lu Guiping, standing committee of the municipal party committee and the secretary-general active participation.


Xie justice fully affirmed the yangzhou radio and television media group's achievements in 30 years., he points out, want to learn to grasp and in-depth implementation of jinping general secretary on August 19, 2013 at the national meeting propaganda a论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

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