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论文作者:留学生论文网论文属性:本科毕业论文 Thesis登出时间:2011-09-30编辑:anterran点击率:2902
论文字数:3896论文编号:org201109301358554311语种:英语 English地区:英国价格:$ 55
关键词:汽车制造商欧洲联盟the EUenlargementPEST analysiscar manufacturers
摘要:留学生汽车产业经济论文-汽车制造商与欧洲联盟的机会与威胁分析-An analysis of the opportunities and threats for the car manufacturers associated with the enlargement of the European Union
An analysis of the opportunities and threats for the car manufacturers associated with the enlargement of the European Union
Executive summary
This paper aims at exploring the impact of the expansion of Europe on the car manufacturers. This study makes use of PEST analysis to analyze the opportunities and challenges that the expansion of Europe brings the car manufacturers from the political, economic, social, and technological aspects. Based on the analysis, this paper obtains the following conclusions: from a short-term perspective, the Central and Eastern European countries’ joining in the EU has an impact on their political, economic and social development, but in the long run, to join in the EU will help car manufacturers to invest in the Central and Eastern European countries.
Keywords: the EU; enlargement; PEST analysis; car manufacturers
Chapter I Introduction
After the establishment of European Union (the EU), it has experienced five times of expansion. In 1973, the United Kingdom, Ireland and Denmark joined in it; Greece joined in 1981; Spain and Portugal joined in 1986; in 1995, Austria, Finland and Sweden joined. On May 1st, 2004, 10 new members: Malta, Cyprus, Poland, Hungary, the Czech Republic, Slovakia, Slovenia, Estonia, Latvia, Lithuania have entered into the EU.
Compared with the former four expansion of the EU, the expansion of the EU in 2004 was
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