英语论文网

留学生硕士论文 英国论文 日语论文 澳洲论文 Turnitin剽窃检测 英语论文发表 留学中国 欧美文学特区 论文寄售中心 论文翻译中心 我要定制

Bussiness ManagementMBAstrategyHuman ResourceMarketingHospitalityE-commerceInternational Tradingproject managementmedia managementLogisticsFinanceAccountingadvertisingLawBusiness LawEducationEconomicsBusiness Reportbusiness planresearch proposal

英语论文题目英语教学英语论文商务英语英语论文格式商务英语翻译广告英语商务英语商务英语教学英语翻译论文英美文学英语语言学文化交流中西方文化差异英语论文范文英语论文开题报告初中英语教学英语论文文献综述英语论文参考文献

ResumeRecommendation LetterMotivation LetterPSapplication letterMBA essayBusiness Letteradmission letter Offer letter

澳大利亚论文英国论文加拿大论文芬兰论文瑞典论文澳洲论文新西兰论文法国论文香港论文挪威论文美国论文泰国论文马来西亚论文台湾论文新加坡论文荷兰论文南非论文西班牙论文爱尔兰论文

小学英语教学初中英语教学英语语法高中英语教学大学英语教学听力口语英语阅读英语词汇学英语素质教育英语教育毕业英语教学法

英语论文开题报告英语毕业论文写作指导英语论文写作笔记handbook英语论文提纲英语论文参考文献英语论文文献综述Research Proposal代写留学论文代写留学作业代写Essay论文英语摘要英语论文任务书英语论文格式专业名词turnitin抄袭检查

temcet听力雅思考试托福考试GMATGRE职称英语理工卫生职称英语综合职称英语职称英语

经贸英语论文题目旅游英语论文题目大学英语论文题目中学英语论文题目小学英语论文题目英语文学论文题目英语教学论文题目英语语言学论文题目委婉语论文题目商务英语论文题目最新英语论文题目英语翻译论文题目英语跨文化论文题目

日本文学日本语言学商务日语日本历史日本经济怎样写日语论文日语论文写作格式日语教学日本社会文化日语开题报告日语论文选题

职称英语理工完形填空历年试题模拟试题补全短文概括大意词汇指导阅读理解例题习题卫生职称英语词汇指导完形填空概括大意历年试题阅读理解补全短文模拟试题例题习题综合职称英语完形填空历年试题模拟试题例题习题词汇指导阅读理解补全短文概括大意

商务英语翻译论文广告英语商务英语商务英语教学

无忧论文网

联系方式

英国Supply Chain in B2B-B2B里供应链管理研究Essay [7]

论文作者:留学论文论文属性:学期论文 termpaper登出时间:2014-03-19编辑:caribany点击率:16246

论文字数:3442论文编号:org201403171559333717语种:中文 Chinese地区:英国价格:免费论文

关键词:Supply Chain in B2BB2B供应链produce value产生价值subject of logistics

摘要:本文是有关B2B供应链管理的英国Essay 格式:文章提到供应链管理是相互关联的,通过上游和下游之间的联系产生价值(产品和/或服务),以最终消费者的过程之间的组织/个人的联网管理。供应链管理的全过程,可以被看作是涉及组织/个人的所有活动,以最终客户的网络。在B2B战役,最终客户通常被认为是组织,机构,政府部门等。

ck replenishment, quality control, lean thinking, transport management, track and tracing, and etc.. Those above assessments of Wal-Mart and DELL prove that management in supply chain would help a lot in any different industries. In B2B campaign, if Wal-Mart can not use its IT system to monitor and supervise its situation of warehouse and transportation, its commitment of delivery just in time would have no chance to become true. Management in Wal-Mart’s supply chain is the most significant process. DELL’s ways of management its partners is various. DELL owns its own call center and website. It builds database by customer online register. It also can get responses directly and quickly by direct marketing activity. The relationship between DELL and its stakeholders could be long term and very stable. All these above ensure that DELL’s supply chain management is good in B2B marketing. Its management by building relationship with its partners helps it to get advantages in B2B campaign.


REFERENCES

参考文献

ASDA (2009), Welcome Supplier Accessed by 1st May, 2009 Ballantyne, D, Christopher, M and Payne, A (2003), Relationship Marketing: Looking Back, Looking Forward, Marketing Theory, 3 (1), pp 159-166 Barnes, J.G. (1994) ‘Close to the Customer: But is it Really a Relationship?’, Journal of Marketing Management 10: 561–70. Bloom PN, Perry VG. Retailer power and supplier welfare: the case ofWal-Mart. J Retail , 2001;77(3):379–96. Bored, J. (2008) Report of Rolland’s Clothing Co. Ltd, WBM&M Management Consultants. Dell Computer Corporation (2003), CSFB 2003 Technology Conference, by President and COO Kevin Rollins, 2 December. Dell, M. 1999, Direct from Dell – Strategies that revolutionized an Industry, HarperCollins Inc., New York. Dialogue, Value’, 2nd WWW Con ference on Relationship Marketing 15/11/99– 15/2/00, Paper 2, URL: Egan, John. 2003. Back to the future: divergence in relationship marketing research. Marketing Theory, 3 (1): 145-157. Egan, J. (2001) Relationship Marketing: Exploring Relational Strategies in Marketing. London: Financial Times/Prentice Hall. Ellis, N, Mayer, R & Radford, V (1999), Managing Trade Marketing Relationships in Non-FMCG Sectors: A Case Study, International Journal of Customer Relationship Management, 2 (3), pp 205-216 Ford, I.D. (Ed.) (2002), Understanding Business Marketing and Purchasing. Thomson Learning, London. Chapters 3.1, 3.6 & 3.9 Gosman, M., Kohlbeck, M. The effects of Wal-Mart on the profitability and investor, valuation of its suppliers. Working paper. 2006. Grönroos, C. (1994) ‘From Marketing Mix to Relationship Marketing Towards a Paradigm Shift in Marketing’, Management Decisions 32(2): 4–20. Grönroos, C. (1999) ‘The Relationship Marketing Process: Interaction, Communication, Grönroos, C. and Strandvik, T. (1997) Journal of Marketing Management, Editorial 13(5): 342. Gummesson, E. (1994) ‘Making Relationship Marketing Operational’, International Journal of Service Industry Management 5: 5–20. Gummesson, E. (1996) ‘Why Relationship Marketing is a Paradigm Shift: Some Conclusions’, from the 30R Approach/ Presented at 1st Management & Decision Internet Conference on Relationship Marketing. MCB Publishing. Gummesson, E. (1999) Total Relationship Marketing; Rethinking Marketing Management From 4 Ps to 30Rs. Oxford: Butterworth Heinemann. Håkansson, 论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

英国英国 澳大利亚澳大利亚 美国美国 加拿大加拿大 新西兰新西兰 新加坡新加坡 香港香港 日本日本 韩国韩国 法国法国 德国德国 爱尔兰爱尔兰 瑞士瑞士 荷兰荷兰 俄罗斯俄罗斯 西班牙西班牙 马来西亚马来西亚 南非南非