摘要:本文意在说明当前社会中企业革新的重要性,详细介绍了革新的内容和意义,并将革新过程分为几个过程,分别说明其中的挑战和应对方式,并分析了在应对外部组织时的方法,最后得出结论。
内部交流系统
世界到处都在发生着革新。如果想要成功,我们就必须学习应对革新。如果你是公司的一份子,你必须去掌握新技术、革新旧体制、采用新战略、参与全球化等等。这会带你走向革新。如果你想要生存,就必须接受革新不断修正自己。(科恩和科特,2002年,第1-2页)
在企业或公司,进行革新最有效的方式就是应用内部交流系统。内部交流是联系整个公司成员的唯一方式。革新是接下来会发生的事情,而且这个革新还会继续持续下去。对于革新和革新的过程,管理必须对其放开,同时还需要激情满满。如果企业或者公司不革新就会倒闭,只有革新才能成长。如果企业一成不变,就像是中了慢性毒药最终结果是慢慢消亡。外部因素,比如政治、经济或者像是科技之类的其他外部因素也会让企业发生革新。
如果一个企业无法赶上革新的步伐,或者不选择革新,那么它肯定不能长久发展。如果要在企业内部进行一次成功的革新,就要把员工都带入到革新中,并让他们都参与革新。
Internal communication systems
Published: 23, March 2015
Change is everywhere in the world. If we want to be succeed than we must have to cope up with the change. When you are the part of the organization, you have to deal with the new technologies, reforming the structures, adopting different strategies, globalization etc. This will lead you towards the Change. If you want to survive then you have to accept the change by modifying yourself. (Cohen & Kotter, 2002, p 1-2)
In case of organization or business, the most effective way of handling the change is the use of internal communication systems. Internal communication is the only thing that engages the whole organization together. Change is the continuous process and it is constant. Management must be open to, and enthusiastic about, change and progress. Businesses and organizations either growing by adapting changes or dies. It is like the slow poison for the organization that remains same for any time will lead to the slowly dying. The external factors like politics, economics, other environmental factors, technologies etc will lead the organization towards the Change.
The organizations who fail to recognize the state of change and do not adopt the change will not survive longer. For the successful changes to take place within the organizations, it is important to carry people with the change and convey them for adopting the change. For that the effective internal communication is essential and it is the easiest way to describe the change and the on going policies to adopt the change.
It is important that bringing change into effect, the flow of information within the organization should be proper. This paper describes the stages of the change and how can internal communication system helps to come out the change.
文献综述——Literature review
内部交流系统——Internal communication systems
Definition: - Internal communication is the communication within the organization. This communication includes the sharing of ideas and thoughts between the superiors and sub ordinates.
The flow of message in the internal communication can be of three types:-
Upward communications- upward communications is the feedback of information from the lower level to higher level in the management. This communications generally deals with the problems, clarifications, reports of work done, results, needs, and suggestions.
Downward communications- downward communication can be refer as the message of the manager to the employee. It follows the routine and formal chain of management of higher to lower level. It can be an instruction, announcement, strategies, policies, delegation of authority and responsibilities etc.
Horizontal communications- Horizontal communication systems sometime also refer as lateral communication can be refer as
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