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Introduction
Questionnaire results showed that the typical user profile of the website would be adults above the age of 18, who either own or rent a house or flat. This target demographic may require an electrician for domestic and or commercial electrical services. Other key users could be professional tradesmen who may require a qualified electrician to sub-contract. Jobs such as re-wiring a house or installation of specialist electrical equipment may be typical examples.

Methodology
In order to effectively evaluate a website, feedback from users who would potentially use the website is extremely valuable. As Wakeman (2002) states, "consultants, marketing and web development people have their own biased views of what users want or need, but only users can really tell you whether your site meets their requirements - there will always be some aspects that real users find problematic".

During my user testing phase, I created a questionnaire (See Appendix, Fig.1) made up of sixteen questions which focused on the aesthetics, feel, specific tasks and specific user feedback relating to the website. I feel that this method of user testing was rather successful, as I got a good variety of answers and opinions from a base of 7 typical users.

Usability and Accessibility
Usability
When designing and planning, the usability of a website should be a key aspect. The title of Steve Krug's (2005) book "Don't Make Me Think" is a no nonsense way of stating how easy usability should be for the end user. They should not have to think about how to use a website, it should be instinctive. As Krug (2005 chapt.2) states regarding end users, "What they actually do most of the time (if we're lucky) is glance at each new page, scan some of the text, and click on the first link that catches their interest or vaguely resembles the thing they're looking for. There are usually large parts of the page that they don't even look at." This shows that the structure and layout of any website is extremely critical. Neilson (2003) also states that "usability is defined by five quality components: learnability, efficiency, memorability, errors and satisfaction".

Test users thought that the overall structure of the ATA electrical website was extremely poor. All of the content is displayed on a single tier structure which makes the information hard to read. Structuring the website this way also causes problems if a user wanted to access a specific piece of information quickly. I gave the test users a task to find contact information for the company which was graded on a scale rating of 1 to 5, (where 1 is easy and 5 is difficult). The average difficulty rating I received was around 3. Finding this information should be one of the easiest tasks a user can perform on any website. Due to the website being rather difficult to use and not being time efficient, this may result in users leaving and searching for electrical services from elsewhere.

Some test users thought that the content of the ATA electrical website should be split down into relevant sections and pages which could include; 'About Us', 'Contact Information', 'Customer Testimonials' and 'Services Offered'. This would be a more friendly 2 / 3 tier structure ap本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。