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1. Introduction

The Project Report is a 40 credit final year module which may be undertaken as an alternative to the 40 credit dissertation. In some respects, it is similar to the dissertation in that it involves independent in-depth study of a topic you have chosen. Essentially, it demonstrates your ability to carry out a complex task on your own with a minimum of supervision. It is shorter than the dissertation and offers you alternative types of project, but it should not be seen as an easy option.本论文由英语论文网 www.51lunwen.org整理提供
The academic standard required is the same as for the dissertation. However, the methodology and presentation format are closer to that of a management report than that of an academic research project.
Key features of the Project Report are as follows:
• Word limit: 8000 words; this is longer than most other assessed work and will need careful management.
• The process is very student-centred, requiring independent research of a topic. It provides an opportunity for you to demonstrate your ability to investigate an issue or problem in depth, and to apply knowledge and understanding gained through earlier parts of the programme in order to make a critical evaluation and recommendations for change.
• The Project Report offers you a unique opportunity to pursue in depth something of particular interest to you, as long as it is relevant to your degree route! Not only can this be a satisfying learning experience, but both the finished product and the skills you should develop along the way may be of interest and relevance to your future employment.
This handbook has been produced to help you with your Project Report. It contains general advice about producing a report and also specific requirements relating to its submission. However the handbook is only a guide. The work you did in your Research Methods or Data Analysis and Research module should also provide you with some of the skills required. A book on research methods, such as one of the following, will also be useful:
Butler, F. P. (1998), Business Research Sources, Irwin
Cooper, D. R. and Schindler, P. S. (2001), Business Research Methods, Irwin/McGraw-Hill
Jankowicz, D. (2000), Business Research Projects, Chapman & Hall
Saunders, M., Lewis, P. and Thornhill, A. (2000), Research Methods for Business Students, Pearson Education
Other resources, including books, academic and professional journals, quality newspapers, company reports, government publications, web sites etc., will depend on your chosen topic.
You should also be in regular contact with your allocated supervisor. When a supervisor is allocated to you, make contact as soon as possible, either by phone, e-mail or through the Information Centre - you cannot do it too early and you will feel a sense of satisfaction (or relief) at getting the Project Report本论文由英语论文网 www.51lunwen.org整理提供
underway. However it is important that you understand at the outset that the responsibility for the project is yours. It is you who must make the contacts and appointments - you will not be chased up. Further explanation of the supervisor’s role can be found in Section 7 of this handbook.

2. What is a Project Report?

The Project Report provides you with an opportunity to demonstrate the ability to investigate a topical business and management issue or problem, to collect, analyse and evaluate relevant information, to draw su