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新西兰mba：authentic American Hamburger

Introduction

Established over 70 years ago in California, a young Carl N. Karcher launched the now legendary Carl's Jr. brand. With a long standing history of serving premium quality hamburgers, Carl's Jr. is known as the true representation of the “authentic American Hamburger.” Today there are more than 1,300 Carl's Jr. restaurants worldwide.

成立于70年前在加利福尼亚，一个年轻的卡尔凯驰推出，现在传奇卡尔的小品牌。以服务优质的汉堡包历史悠久，Carl's Jr.被称为“真正的美国汉堡的真实表现。“今天有1300多名Carl's Jr.全球餐厅。

Carl's Jr. hamburgers are made with 100% pure beef and are charbroiled, cooked on an open flame, sealing in the flavourful charbroiled tastes and delivering juicier hamburgers. All products are made-to-order, with the highest premium quality ingredients, delivering the freshest, best tasting products imaginable. That is why Carl's Jr. is known as the ultimate destination for burger enthusiasts who crave big, unique, delicious burgers and other sandwiches.
卡尔的小汉堡是100%纯牛肉和烤熟，在一个开放的火焰，在美味多汁的汉堡包的味道和提供密封炭火烤的。所有的产品都是定制的，具有最高的优质原料，提供最新鲜的产品，口味最好的想象。这就是为什么Carl's Jr.称为最终目的地的汉堡爱好者渴望大，独特，美味的汉堡和三明治。

Discussion
Economic environment
Social environment
Stakeholder interests
Ethical business decision making
Conclusion
Recommendation

Reference

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