英语论文网

arranged easily through these sites only. This has been seen in presidential elections in year 2008 taken place ay US.

Emergence of new political parties: With social networking sites as a tool used for election campaign emergence of new political parties can be seen. More of individual politicians are encouraged and are emerging out in elections. They are reaching to public with their ideas being communicated well using the videos on Youtube or post on twitter or on Facebook account or through blogs with many followers acting as agents and their promoters.

Environmental and Societal benefits: The other benefits associated with campaigning through networking sites are of environmental and societal benefits to general public in all. While campaigning through these sites the major tool of campaigning traditionally that is pamphlets is through emails, posts and blogs. Thus reducing the usage of paper and saving trees. Also society is saved from traffic jams, noise pollutions when campaigning is done on these sites. Moreover while campaigning on these sites an add on feature of more visibility leading to accountability is been ensured, giving a right to voters to have all information and then deciding upon the right candidate to vote for.

Presence in India: Political parties in this day and age are now trying to use web as a medium to gain attention of the masses. Employing internet as a strategy to make an appeal to the masses is also being used a host of NGOs and non-profit organizations, such as the Association for Democratic Reforms (ADR), Janaagraha Centre for Citizenship and Democracy and Public

Interest Foundation. These organisations are using internet, alongwith traditional media like radio and television, to launch initiatives geared toward raising awareness among the electorate.

There are nationwide campaign ensuring to increase transparency in Indian elections by combining information about constituencies and candidates. The purpose of these campaigns are:

Provide information regarding the representatives based on the information they have provided through affidavits to the Election Commission 

Provide information about a constituency. Give a chance to the public to give feedback on work done by their elected representatives The media excitement around the election is being generated by the middle-class urban youth, who  believe in bringing about a change. Of late, many Indian politicians have begun considering internet as a viable medium for interactive communication and are, consequently, making their presence felt in the World Wide Web. For instance BJP has launched a website for its prime ministerial candidate and for its chief ministerial candidate as well. Similarly, even the congress party is making use of social networking sites like youtube, facebook, twitter etc. to run social marketing campaigns.

Thus, the presence of social networking sites in the indian electoral scenario is spellbound as the political parties now are resorting to online campaigning and voting systems.

CONCLUSION :

The present study and other studies cited in this paper mostly point out to both the importance of new media technologies and the trend towards their exploitation in current political settings. Their maximization for 本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。