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本文以Verschueren的顺应理论为指导，对FNHs的英汉翻译进行了研究，说明将这一理论应用于这一领域是可行的和有意义的。在FNHs的英译汉过程中，恰当的CFNHs是对目标读者的语言习惯、物理世界、社会世界和心理世界不断选择和适应的结果，为了实现标题的信息功能、语用功能和审美功能，需要采用顺应策略。

CHAPTER ONEINTRODUCTION

1.1 Research background

Financial market is an important part of the modern economic market system sincefinancial development is a significant indication of economic growth and a vitalforce to boost the economic development. According to the information sent by thefinancial market, the state and banks exercise macro-control over the nationaleconomy, meanwhile, the financial institutions and enterprises can also makecorresponding decisions based on the current financial situation. Financial marketsare channels and places to convert savings into investments in a rapid and flexiblemanner. In the context of globalization, Chinese financial market is increasinglyinternationalized with close ties to the economies of various countries. The greatdevelopments and progresses made in Chinese financial market promote a surge ininvestment covering stocks, bonds, funds and other financial products. Nevertheless,there are still many areas to be improved compared with the mature foreign financialmarket. Moreover, the occurrence of the global financial crisis has brought severeimpacts on the world economy and badly affected the order of people’s daily life,resulting that the world is still in the throes of triple challenges of growth, debt andbank instability nowadays. The importance of finance has been emphasized underthis circumstance, meanwhile, many Chinese people who thirst for maintaining andincreasing the value of their assets are apt to capture the timely and comprehensive financial information by following the domestic and overseas financial news for thepurpose of wise investment.

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1.2 Rationale of the study

The thesis explains the rationale of the study from the following aspects

Firstly, for one thing, the world economy is still facing challenges in recovery in the aftermath of the financial crisis in the United States in 2008; for another, inrecent years, China has become more and more influential on the world stage andChina’s economy is booming and making big strides forward. Accordingly, Chinesepeople are getting richer and richer, which has given rise to their increasing demandsfor the knowledge about the investment in financial markets such as stock, bond, etc.In order to better manage their property, more and more Chinese people tend tobrowse financial news to keep abreast of the latest developments and changes in theworld financial market. At the same time, domestic people also want to understandhow the foreign media view and evaluate financial happenings in China. As thus, theEnglish-Chinese translation of financial news is noteworthy and of greatconsequence for people caring about the financial events and for stakeholdersseeking progressive returns. That’s why the study chooses financial news as theresearch material.

Secondly, living in a world where we are surrounded by a wealth of financialnews of all kinds everyday, people are more likely to scan the news which engagethem in the first place. As the eyes of the news, a title’ power can’t beunderestimated since without a good title, no one will continue reading the newscontent, while an effectiv本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。