中国中小型企业的国际战略分析
论文作者:bluesky论文属性:职称论文 Scholarship Papers登出时间:2013-03-26编辑:bluesky点击率:5052
论文字数:5273论文编号:org201303231557045187语种:英语 English地区:中国价格:$ 22
关键词:国际市场国际业务改革开放商业机构
摘要:随着国际市场上的影响力越来越大,中,小型和中小型企业(SMEs)的中国所面临的问题是如何进入国际市场,对他们的商业对手竞争要怎么应对。然而,对于这些企业,进入国际市场,绝不是一件容易的事情。
从这个图表中,很明显,从20世纪90年代早期,出现了一个非常大的增加在中国的出口导向型企业的数量。这可以被视为中国政府在过去十年来的改革开放政策的影响。鼓励由中央政府和国家的经济,商业机构在中国的整体法律制度开始在国际市场上寻求发展。这主要是由于国内市场压力的原因,这个是现代企业技术创新的巨大进步。
From this chart, it is obvious that from the earlier 1990s, there has been a very sharp increase of the number of export-oriented enterprises in China. This can be regarded as the impact of the Reforming and Opening policies of the Chinese government in the previous ten years. Encouraged by the central government and the overall legal systems of the national economics, business organizations in China began to seek development in the international market. This is largely due to the reason of the domestic pressure of marketing and also the need to change the management style of modern businesses with the great advancement of technological innovation. Promoted by this, there has been a severe
https://www.51lunwen.org/strategy/ competition in the export-oriented businesses and the overall international marketing of domestic enterprises (Croes and Vanegas, 2010). Especially, with the impact of the Asian-Pacific financial crisis beginning from the mid-1990’s, there has been a violent change of the prices of raw materials and other expenses for Chinese enterprises to enter the international market. This is especially a serious problem with the SMEs because these enterprises are mainly operated by the private sector of the national economy. Different from the state-owned enterprises, SMEs in China usually do not favor from the governmental support and they are often in a difficult position to obtain the necessary resources to maintain a sustained development in the targeted marketplace. So, in order to gain the support from the government, SMEs in China have to on the one hand innovate technologies and cut short development expenses, on the other hand, they also have to keep a good relationship with the government in order to obtain favor from the government, which is a very important factor for the business success in the particular business culture of the Chinese soil.
2.2政策
随着国际业务的快速发展,中国政府一直支持出口导向型企业组织,包括私营部门的企业(Prudhisan,2010)。这是特别的变化,说明了政府的作用,引导整个社会的经济发展。大家都知道,中国所谓的计划经济的影响在20世纪40年代后期的中国人民共和国成立后建立的。
2.2 Policy
With the fast development of the international businesses, the government of China has been supporting the export-oriented business organizations, including the enterprises of the private sector (Prudhisan, 2010). This is especially illustrated by the change of the governmental role in guiding the economic development of the whole society. As is known to all, China has long been influenced by the so-called planned economy after the establishment of the People’s Republic of China in the late 1940’s. However, this old-styled economic system can not suit the fast development of the domestic economy in the late 1970’s. And it is in this situation that the government of China began to change its policies concerning the economic development route in the whole nation. This change is especially illustrated by the transitioning role of the government from a babysitter to a policy maker of the domestic enterprises. The following figure illustrated this change of the governmental role:
Chart 2: The change of governmental role in the national business network
The direct effect of the change of the governmental role in guiding the economic development of the nation is most obviously illustrated in the more independent
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