英语论文网

留学生硕士论文 英国论文 日语论文 澳洲论文 Turnitin剽窃检测 英语论文发表 留学中国 欧美文学特区 论文寄售中心 论文翻译中心 我要定制

Bussiness ManagementMBAstrategyHuman ResourceMarketingHospitalityE-commerceInternational Tradingproject managementmedia managementLogisticsFinanceAccountingadvertisingLawBusiness LawEducationEconomicsBusiness Reportbusiness planresearch proposal

英语论文题目英语教学英语论文商务英语英语论文格式商务英语翻译广告英语商务英语商务英语教学英语翻译论文英美文学英语语言学文化交流中西方文化差异英语论文范文英语论文开题报告初中英语教学英语论文文献综述英语论文参考文献

ResumeRecommendation LetterMotivation LetterPSapplication letterMBA essayBusiness Letteradmission letter Offer letter

澳大利亚论文英国论文加拿大论文芬兰论文瑞典论文澳洲论文新西兰论文法国论文香港论文挪威论文美国论文泰国论文马来西亚论文台湾论文新加坡论文荷兰论文南非论文西班牙论文爱尔兰论文

小学英语教学初中英语教学英语语法高中英语教学大学英语教学听力口语英语阅读英语词汇学英语素质教育英语教育毕业英语教学法

英语论文开题报告英语毕业论文写作指导英语论文写作笔记handbook英语论文提纲英语论文参考文献英语论文文献综述Research Proposal代写留学论文代写留学作业代写Essay论文英语摘要英语论文任务书英语论文格式专业名词turnitin抄袭检查

temcet听力雅思考试托福考试GMATGRE职称英语理工卫生职称英语综合职称英语职称英语

经贸英语论文题目旅游英语论文题目大学英语论文题目中学英语论文题目小学英语论文题目英语文学论文题目英语教学论文题目英语语言学论文题目委婉语论文题目商务英语论文题目最新英语论文题目英语翻译论文题目英语跨文化论文题目

日本文学日本语言学商务日语日本历史日本经济怎样写日语论文日语论文写作格式日语教学日本社会文化日语开题报告日语论文选题

职称英语理工完形填空历年试题模拟试题补全短文概括大意词汇指导阅读理解例题习题卫生职称英语词汇指导完形填空概括大意历年试题阅读理解补全短文模拟试题例题习题综合职称英语完形填空历年试题模拟试题例题习题词汇指导阅读理解补全短文概括大意

商务英语翻译论文广告英语商务英语商务英语教学

无忧论文网

联系方式

特许经营的商业策略Strategies Of Organizational Franchising [5]

论文作者:www.51lunwen.org论文属性:学期论文 termpaper登出时间:2015-07-24编辑:huiyin点击率:11757

论文字数:3020论文编号:org201507151841492950语种:英语 English地区:美国价格:免费论文

关键词:

摘要:特许经营的运行,作为一种商业活动,现在收到了广泛关注。由特权授予者和特许经营人两者发起的商业活动,意味着他们一起适应外部环境,这是他们的一个竞争优势。特许人适应竞争环境中面临的挑战,同时保留特许经营体系的完整性。

ctivity as those of size and propose testing parallel hypotheses. The older the franchise system, the less likely industrial strategies will be pursued. The older the system, the greater is the concern with stability & less likely it is that the strategies be proactive and correspondingly the adventurous nature will not be pursued. It is also said that age affects new product and technique innovation. The presence of well-defined routines and structures associated with age constrains the development of new products and processes (Leonard-Barton 1995; Starbuck 1965). Research indicates that as organizations age, their focus narrows and they often are unable to innovate beyond the original products or processes that were responsible for their initial success (Foster 1986; Miller 1990). Hence the older the franchising system- the lower the probability of new product and technique innovation.


特许经营的增长 Growth of the Franchisor


Growth is defined as the very essence of Private enterpriser , in contrast to the hypothesized effects of organization size and age rapid growth is associated with organizational adaptation and industrial strategies (Miller and Friesen 1984). It is impossible to cope with the pressures of competition without a clearly defined and well structured model for facilitating quick decision making. Research indicates that growth promotes industrial activity (Ireland and Hitt 1997; Zahra and Covin 1995). Without the capacity to grow, the organization is unlikely to survive.

Growth and innovation have almost become synonymous. Organizations grow externally through acquisitions and mergers and internally though product and process innovation (Bettis and Hitt 1995; Kanter 1985). As organizations grow, they are challenged to find new business opportunities and to develop new products and processes to stimulate additional growth (Ireland and Hitt 1997; Shane 1996b). This suggests that although innovation and growth occur together in the early stages of a firm, high growth becomes the driver for continued future innovation (Ireland and Hitt 1997). Organization survival depends on continued growth (Greiner 1972; Miller and Friesen 1984). In order that the franchisee system be adopted, it has to be justified that the growth will not diminish and there will be constant innovation in the future to facilitate growth. I propose the higher the growth of the franchising system, the higher will be the level of new product and technique innovation. In this study, I also examined an area for which little empirical research exists: the time elapsed between establishment of the company and the establishment of a franchising system. Given the lack of research in this area, we do not propose hypotheses concerning the relation of time in franchising to franchisee perceptions of the franchisoraa‚¬a„¢s pursuit of industrial strategies and support for franchisee innovation.


方法 METHODOLOGY:


Data Collection


The data of study were gathering from multiple sources thus minimizing the bias of same source data. The franchising firm data were taken from a number of business periodicals that track the franchising sector and publications that gather data on franchising. The franchisee data were obtained in a survey of franchise owne论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

英国英国 澳大利亚澳大利亚 美国美国 加拿大加拿大 新西兰新西兰 新加坡新加坡 香港香港 日本日本 韩国韩国 法国法国 德国德国 爱尔兰爱尔兰 瑞士瑞士 荷兰荷兰 俄罗斯俄罗斯 西班牙西班牙 马来西亚马来西亚 南非南非