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许多学者在最近获得了很多的文化概念的兴趣。理解文化领域已成为更重要的是要有有效的跨文化沟通与管理。根据Gronroos（1994）了解跨文化管理已经成为“一个模糊，难以界定和建构”。豪斯（1996），认为管理方法在一个文化发展已经不被别人视为无效。托伦斯（2010）同意管理发展活动，或在不同的文化中存在的活性评价的实施必须与基本的传统和文化价值的认识。因此，管理的发展必须适应当地的文化和管理风格的要求。

Many MBA scholars have in the recent past gained a lot of interest in the concept of culture. Understanding the domain of culture has become even more important to have effective cross cultural communication and management. According to Gronroos (1994) understanding a cross cultural management has become “a fuzzy, difficult to define and construct”. Howes (1996), believes that management approaches developed in one culture have not been deemed valid in others. Torrens (2010) agrees that implementation of management development activities or the evaluation of existing activities in different cultures must be taken with understanding of the fundamental traditions and values of that culture. With this in mind, management development must be adapted to the requirements of local culture and managerial style.

全世界的人把事情的RF主要通过亲戚，做朋友，联系人，联系，关系。它是谁你知道罪状。中国称这些有用的关系，一句著名的整个东亚和南洋。不同于西方人，中国人和商业价值的核心是集体主义，认为人与人之间的和谐关系是社会的基础。所以，中国人不断保持安静的观点是珍贵和特别注意一些特定群体的利益或价值。西方文化价值观的核心是个人主义，这是个人的理念是最重要的。在大多数情况下，知道合适的人，有权接触有助于让事情在协议集中的文化以及。因此当谈到文化差异，这是一个度的问题。即使在一个非常DF市场如美国，人们用“拉”或“影响力”的事情。知道正确的人往往能确实很有帮助。但仍有一个关键的区别。在强射频市场启动的业务关系，只能做，如果你知道正确的人或者你可以安排被介绍给他们。因为出口商负责积极寻求海外客户，一些organistaions可以合理地假定的接触和联系，为国际买家不重要（埃米特和克罗克，2009）。然而，如果一个组织要在中国成立一家合资企业例如没有关系或使用其他人的粪便，这可能是严重失败没有任何关键的原因。

All over the RF world people get things done primarily through relatives, friends, contacts, connections, relationships. It's who you know that counts. The Chinese call these useful connections guanxi, a word well-known throughout East and Southeast Asia. Unlike the westerns, the core of Chinese people and business value is collectivism which thinks that harmonious relationship between people is the foundation of the society. So, Chinese people constantly hold the view of peacefulness is prized and pay special attention to some specially designated group's interests or value. The core of western culture values is individualism, which is the philosophy of individual is most important. In most of the cases, knowing the right people, having the right contacts helps get things done in deal-focused cultures as well. As so often when talking about cultural differences, it's a matter of degree. Even in an extremely DF market such as the U. S., people use 'pull' or 'clout' to get things done. Knowing the right person can often be very helpful indeed. But there is still a key difference. In strongly R.F markets initiating a business relationship can only be done if you know the right people or if you can arrange to be introduced to them. Because exporters are responsible for actively seeking overseas customers, some organistaions might reasonably assume that contacts and connections are less important for international buyers (Emmett and Crocker, 2009). However, if an organisation wants to set up a joint venture in China for example without having guanxi or using someone else's guano, it might fail seriously w本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。