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ntation of the new strategy will be validated via its effect on the company and the industry. To assist strategic control, control techniques will be used. The following part lists the probable control techniques for Sony Ericsson.

A. Balanced Scorecard

The balanced scorecard was introduced byandto measure whether the activities of the company is meeting its objectives. The balanced scorecard have become a fertile field of theories and scholastic research, as times past the balanced scorecard was altered by various individuals depending on the need of the environment. When Sony Ericsson implements the balance scorecard it will translate the company's vision into operating goals, the balance scorecard will communicate the vision and then link it to individual and organizational performance, the balance scorecard will also lead to a much strategize business planning process, lastly the balanced scorecard will help the company to know how to gain feedback and learn from such feedback. This in turn will help the company adjust its strategy according to the feedback and what they have learned from it. A disadvantage of the balanced scorecard is studies not linking balanced scorecard to improved financial performance. This could mean that the balanced scorecard can create changes to the financial performance but it doesn't necessarily mean that the financial performance will improve. This also means that the balanced scorecard can only initiate the movement in the financial performance and not create methods to increase the financial performance of the firm.

B. Benchmarking

Benchmarking can help Sony Ericsson compare what it does against what another organization does; it puts the basis of comparison on its cost, time spent or quality of service. A problem with benchmarking is it forces restriction on what has been done. Benchmarking does not help the organization to achieve marketing share instead it is a catch-up managerial tool.

C. Sony Ericsson Budget

The company's budget in 2007 reached 5,380,000. This budget was used for the cost of production and the other expenses made by the firm. Each expense of the firm was duly noted and recorded. The cost for the company includes the production expenses, supplies expense, rent expense, salary expenses, tax expenses and other miscellaneous expenses.

D. Project Program management

Project management will not work if managers are not knowledgeable about the project they are guiding. Putting project managers that knows about economics into projects that are purely technical in nature would cause the failure of such projects. There is a need for performance measurements during project making. Performance measurements help in knowing whether the people working in the project can finish such task at the fastest time possible. There are different methods used to measure performance this includes GANTT, PERT and CPA. Gantt charts can be understood by a wide audience because it makes use of a common technique for representing the phases and activities of a project. Gantt charts show little information per unit area of display. It can be s本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。