英语论文网

ised processes. So, all the products from C&O Group can be guaranted to fulfill all the regulatory requirements.
Marketing & Distribution
One of the reasons to suceess for C&O Group is the widely distributed network. The distribution network includes over 2,000 distributors and 300,000 clinics, pharmcies and hospitals all over the national area in China. With the medicial insurance policies change, now the rural areas are growing to be new major market in the future.
In C&O Group, there are also specialized team formed by sales and marketing professionals to support the distribution and marketing development.
Business Plans
Expand business and distribution network.
The C&O Group is continuously expanding the market and distribution network, especially in the rural areas in the mainland of China. At the same time, C&O try to cooperation or collaborate with more international players to explore the oversea market. In those market, C&O Group, as a competitive partner, possesses the exclusive distributorship for its owned brand products.
Expand the research and development for both C&O and CMO service
C&O Group invests more to strengthen the research and development capability. On one hand, the research and development capability can expand the products catalog of C&O Group itself. In addition, the proprietary drug will become the new emphasis in the coming year. On the other hand, the improved research and development ability can expand the outsourcing business for the CRO and CMO service.
Even admitted by the chairman of C&O Group himself, the economic environment is tough and the coming year will be still suffering the influence from the financial crisis. However, the C&O Group stood in a strong position, strategically and financially. Especially the coming year, with the new national medical insurance catalogue policies in China, there are opportunities for C&O Group in the future. The Chinese government issued the “essential drug list” to improve the basic healthcare. It covers 30% of healthcare organizations in cities and the basic healthcare service in counties. Among the list, there are more than seven products are included. And the rural area is a blank market that has huge space to explore. In that case, the C&O wisely decided to expand the business in the coming year.
Note: through the company plans, we can conclude the general plans for the coming year in C&O Group. It comes from the strategic vision. But the plan is too general to specify and measure, which is not convincing enough for the investor. However, to cover the shortage, C&O Group released the annual report with detailed financial review along with the independent auditor’s report.
Management Structure and Business Process
Figure 2: Management Structure in C&O Group
Source: C&O Group
Business process can be seen as a chain of activities for the company to follow to meet certain targets and complete tasks. The relationships among the business process surpass the organizational boundary, which means that the business process is not limited to a certain single function (Davenport & Short, 1990). The company structure, which is created by the relationships among the organizational units, influences the effectiveness and efficiency of 本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。