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but a significant decrease in income attributable to shareholders in 2008 and partly offset by an increase in capital employed, resulted in a decrease in ROACE of 6.0% in 2008(18%) compared to 2007 (24%).However ROACE has reduced 17.5% in current year’s first two quarters to last year because company is facing threats in its operations in Nigeria, 8th biggest oil nation in the world and also due to the OPEC reduction in oil production.

Shell generated a massive cash flow from its operation 34.5% up in 2008 to last year. This is due to strong income growth followed by less taxation. Whilst Shell’s rival BP reported a huge decline in cash flow from operations showing its bad performance.

Gearing (risk attached to business) increased to 23% in 2008 from 17% of 2007 mainly due to more borrowing i.e. more debt and also due to rise in operating lease obligations, as Shell’s expansion allows it to borrow more. This increase in gearing is offset by significant rise in profits.

Earnings per Share for Shell decreased in 2008 from $5 in 2007 to $4.27 in 2008. This was due to decline in profits followed by the repurchase of the shares. Despite of worlds slow economy a second quarter 2009 dividend has been announced of $0.42 per share, an increase of 5% over the US dollar dividend per share for the same period in 2008.

Shell has also met its environmental and social obligations by implementing strong company-wide health, security, safety and environmental (HSSE) standards. The company has shown a considerable reduction in Greenhouse Gas Emissions, Flaring, and Spills and also company has implemented a strong waste minimization policy mainly due to the success of the mud treatment process. From social perspective, Safety-Fatal Accident Rate also reduced in recent years and also the Injuries-TRCF rate shown a decline. This was attributed to better working conditions, employees training and by following the health and safety laws.

Summing up, Shell has strong market position and ranked best in the world. Shell is the energy company of the future. Its strong revenue generation ability, more expansions, and strong strategies in conducting business, its technological advancements its project management skills and sharper implementation of strategies will help the company to overcome the situation of global economic slowdown and to improve its performance.

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