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企业管理专业留学生毕业论文 Managing a Glob [6]

论文作者:www.51lunwen.org论文属性:本科毕业论文 Thesis登出时间:2014-07-10编辑:felicia点击率:13601

论文字数:7008论文编号:org201407101221586427语种:英语 English地区:中国价格:免费论文

关键词:global managerSun Microsystemsunexpected tripcustomer implementation teamescalating customer situation

摘要:杰姆斯是企业管理人员的代表,几个小时的时间,他需要会见遍布印度、法国,阿拉伯联合酋长国(UAE),和美国等45个客户。杰姆斯开始这次旅行的时候认为他会找到一个快速解决客户问题的解决办法,不幸的是,这种情况从来没有发生。本文以杰姆斯为例,探索企业管理的应对方法。

oducts in network computing, namely the Solaris operating system, the UltraSPARC processor, and the Java technology platform had given it an advantage over its peers. As a “systems” company, Sun controlled all of these elements directly, as opposed to leveraging and integrating the parts from other companies (e.g., suppliers of middleware, chips, etc.). In addition, Sun’s strategy for forming strategic alliances, even with competitors like Microsoft, had paid off. By 2007, Sun had reached $14 billion in revenues with approximately 35,000 employees in 47 countries.

 

Competitive Industry

Sun was in a fast-paced industry that was characterized by high product turnover. Companies not able to keep ahead of the technology curve quickly fell by the wayside. Consequently, industry members had to invest heavily in research and development to succeed in an environment that was rapidly changing in size and capacity. The last few years had been particularly difficult, as profit margins were squeezed from both sides. High input prices were raising the cost of production, and competitors were involved in an intense price war. Loss of revenue had forced companies to look for other ways to slash costs, resulting in outsourcing to Asia, Eastern Europe, and Latin America.

 

Global Talent

One of Sun’s competitive strategies had been to form global teams. By spreading out across the globe, Sun was able to be closer to its customers, have access to a larger pool of talent, and provide service to its customers at any hour of the day.

 

When Sun was developing or implementing a new product, it had chosen employees to support the product based on talent or leadership rather than on location. If Sun wanted to create a new product, it might find the professionals best suited to lead and conduct the project from diverse countries. Lawry described some of the benefits of having global teams:

Our customers have offices in Asia, Europe, and throughout North and South America. If we are to understand and respond to their needs, we need to have people on the ground in each of these areas. How are we going to get the best people if we try to run three work shifts in Santa Clara? You are not going to get an engineer with 15 years experience to agree to work the graveyard shift, and even if he did, there would be errors and he’d quit after not seeing his family for a few months. Our policy is to follow the sun—teams come online as the sun rises in their region and take over projects from areas where the sun is setting.

 

These global teams ranged in size and composition, but the majority of them had been structured so that each manager had 11 direct reports. This was in response to Sun’s code, called the “Rule of

 

Managing a Global Team: Greg James at Sun Microsystems, Inc. (A) 409-003

11,” that established a norm that each manager should have direct supervision over approximately 11 employees.

Open Work

 

At Sun, diverse employees had to work together across multiple time zones and function within their workplace locations. In addition, employees had expressed a need for more flexible work schedules and a better structure for balancing professional and private choices. In response, in 1995, Sun’s top management had begun to论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

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