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o Hold Your Hand' established the group not just as a popular music act, but as a phenomenon never before seen in the British entertainment business, as each single sold over a million copies in the U.K. After some celebrated national TV appearances, Beatlemania broke out across the British Isles in late 1963, the group generating screams and hysteria at all of their public appearances, musical or otherwise.

Capitol, which had first refusal of the Beatles' recordings in the United States, had declined to issue the group's first few singles, which ended up appearing on relatively small American independents. Capitol took up its option on 'I Want to Hold Your Hand,' which stormed to the top of the U.S. charts within weeks of its release on December 26, 1963. The Beatles' television appearances on The Ed Sullivan Show in February of 1964 launched Beatlemania (and the entire British Invasion) on an even bigger scale than it had reached in Britain.

In the first week of April 1964, the Beatles had the Top Five best-selling singles in the U.S.; they also had the first two slots on the album charts, as well as other entries throughout the Billboard Top 100. No one had ever dominated the market for popular music so heavily; it's doubtful that anyone ever will again. The Beatles themselves would continue to reach number one with most of their singles and albums until their 1970 breakup.

“Hard as it may be to believe today, the Beatles were often dismissed by cultural commentators of the time as nothing more than a fad that would vanish within months as the novelty wore off.” (Turkalo, 1990)

The group ensured this wouldn't happen by making A Hard Day's Night in early 1964, a cinéma vérité-style motion picture comedy/musical that cemented their image as 'the Fab Four': happy-go-lucky, individualistic, cheeky, funny lads with nonstop energy. The soundtrack was also a triumph, consisting entirely of Lennon-McCartney tunes, including such standards as the title tune, 'And I Love Her,' 'If I Fell,' 'Can't Buy Me Love,' and 'Things We Said Today.' George Harrison's resonant 12-string electric guitar leads were hugely influential; the movie helped persuade the Byrds, then folk singers, to plunge all-out into rock & roll, and the Beatles (along with Bob Dylan) would be hugely influential on the folk-rock explosion of 1965. The Beatles' success, too, had begun to open the U.S. market for fellow Brits like the Rolling Stones, the Animals, and the Kinks, and inspired young American groups like the Beau Brummels, Lovin' Spoonful, and others to mount a challenge of their own with self-penned material that owed a great debt to Lennon-McCartney.

Significance

Between riotous international tours in 1964 and 1965, the Beatles continued to squeeze out more chart-topping albums and singles. In retrospect, critics have judged Beatles for Sale (late 1964) and Help! (mid-1965) as the band's least impressive efforts. To some degree, that's true. Touring and an insatiable market placed heavy demands upon their songwriting, and some of the originals and covers on these records, while brilliant by many group's standards, were filler in the context of the Beatles' best work.

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