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英语学术著作的作者序言研究—修辞视角

论文作者:www.51lunwen.org论文属性:硕士毕业论文 thesis登出时间:2017-12-09编辑:lgg点击率:273

论文字数:38956论文编号:org201712031727425186语种:英语论文 English地区:中国价格:$ 66

关键词:英语毕业论文这劝说这修辞诉诸这修辞策略

摘要:本文是英语毕业论文,本文的语料来源为三十篇 2011 至 2015 年的英语学术著作序言,著作均出自 Springer 或 Palgrave Macmillan 出版社,涉及人文科学、社会科学和自然科学领域,以语言学、经济学、天文学为代表,每个学科各十篇。

Chapter 1 Introduction

This thesis tries to examine prefaces of English academic monographs(hereinafter PEAM) from a rhetorical perspective. More specifically, it investigatesthe rhetorical strategies applied by monograph authors in PEAM to persuade potentialreaders to go on reading and buy the books. These strategies are classified accordingto the three modes of persuasion summarized by Aristotle, the most influentialrepresentative of the western classical rhetoric, including logos, the appeal to sense,ethos, the appeal to personal characters, and pathos, the appeal to emotions.

1.1 The Background of the Research
This research grows out of an observation that academic discourses of mostkinds have been studied with abundant literatures from article abstracts (e.g. XiaoZhonghua and Cao Yan, 2014; Doró, 2014) to discussion sections (e.g. Jiang Yue andTao Mei, 2007; Cheng and Unsworth, 2016). Yet, preface, as a sub-genre of academicdiscourse draws some attention but far from enough, not as much as that of otheracademic discourses. Among these limited literatures about preface, those aboutgenre analysis are comparatively prominent, concerning the generic structures ofprefaces to realize communicative purposes among which the promotional function ofprefaces is repeatedly mentioned. However, although related scholars have noticedthe promotional aspect of prefaces (e.g. Bhatia, 1993, 1997; Azar, 2012), they neitherdo some more targeted explorations in-depth in this aspect nor get out of genericstructures to find other possible means of realizing promotion. Yet, in reality, thepromotional function of prefaces is just so important since whether people decide tobuy certain books usually relies on their casual scan through the limited pages ofprefaces. Therefore, deeper studies on preface are just in need especially on itspromotional purpose.
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1.2 The Purpose and Significance of the Research
Our research aims to clarify the often used rhetorical strategies in PEAM toachieve persuasion, which can elicit our research questions that present our goals inmore detail. In other words, the goal of our research is to find answers for thequestions below through the investigation of PEAM:(1) What strategies do monograph authors usually apply to realize persuasionappealing to logos?(2) What strategies do monograph authors usually apply to realize persuasionappealing to ethos?(3) What strategies do monograph authors usually apply to realize persuasionappealing to pathos?(4) Are there any disciplinary differences among subjects selected in applyingthese strategies? (the corpus selected that includes PEAM of three subjects will beexpatiated in Section 1.3)The significance of the research has theoretical and practical considerations.From a theoretical point of view, it extends the research scope of preface studies andconfirms the explanatory power of rhetorical appeal theory over persuasive texts.From a practical point of view, it contributes to preface writing so that prefaceswritten in the future are likely to be more persuasive if strategies in the research arewell applied. Moreover, it will help readers find more effective ways to read PEAMand thus save time in selecting appropriate books. Namely, having known from our research that authors appeal to the three modes of persuasion in PEAM, readers couldfind more quickly the information in PEAM that directs at what they care about. Fore论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

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