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leading hotels. It presents the hypothesis that corporate cultures can be transferred into and accepted by Chinese society, but the process and fruition of this transference may take an entire generation to realize.
Methodology
The paper is based on literature review in the areas of the evolution of the Chinese culture and the concept of corporate culture, and observations on Chinese attitudes towards the introduction and implementation of corporate culture in the work environment. These observations include opinions and suggestions from a broad spectrum of individuals, from top managerial to operational rank-and-file staff within the organization under study. Participants were differentiated along the dimensions of age, gender, social background, formal (management) training, expatriate/indigenous managerial experience, hierarchical position and length of experience within the hospitality industry.
Participant observation was employed, which, according to Lacey (1976), is “the transfer of the whole person into an imaginative and emotional experience in which the fieldworker learned to live in and understand the new world”. A research technique often used in critical social research, it is described by McCall and Simmons (1969), as a set of methods directed towards an unbiased and accurate analytical description of a complex social organization. Bell (1993) advocates this as a tool that can reveal characteristics of groups or individuals which would have been impossible to discover by other means and suggests that direct observation may be particularly useful to discover whether people do what they say they will do, or behave in the way they claim to behave. In support of this, Nisbet and Watt (1980) assert that interviews reveal only how people perceive what happens, not what actually happens.

 

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Deal, T., Kennedy, A. (1988), Corporate Cultures - The Rites and Rituals 本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。