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The research focused on the interview of five persons who gave answers concerning the following departments:
 1.Marketing
 2.Human resource
 3.Safety and health
 4.Environmental protection
 5.Technology
 6.Infrastructure
 
At this stage, it is necessary to point out that the five interviewed persons have been extremely cooperative and helpful during the interviews, but it had been very difficult to schedule appointments with them due to their tight daily schedules. This will serve as a valuable lesson for the upcoming research on case studies no. 2 and 3, which the author will try to overcome.

Example of the used open-ended questionnaire:

塞尔维亚跨国公司的角色地位——The role of multinational companies in Serbia

As perceived by multinational managers

This interview is a part of an academic research project leading to a DBA thesis at the Grenoble Graduate School of Business. The underlying objective is to answer the research question of the thesis, which is:

'Do multinational companies have a positive contribution to Serbia's socio-economic development and overall economic growth?'

动机问题——Motivation issues
?What type of business arrangement does your company have in Serbia?
?Why do you think your company chose this kind of business arrangement in Serbia?
?What influenced your company to invest in Serbia?
?What were your impressions about the company you took over?
战略问题——Strategy issues
 ?What was your company's strategy when you arrived to Serbia?
?Did you make any changes in your strategy?
公司的成功和约束——Company's success and constraints
?What are the primary sources of your competitiveness in Serbia?
?What variables are perceived to influence the success of your company in Serbia?
?What does your company perceive as constraints to its operations in Serbia?
?Do you consider some economic, political and culture related issues as constraints to your operations in Serbia?
公司做出的贡献——Contributions of the company
?Can you explain how your company contributes to Serbia `s socio-economic development in the sense of foreign exchange inflow?
?What are your company's contributions to the field of technology transfer in Serbia?
?What were your impressions about the company's managerial operations when you took over?
?What are your company's contributions to the field of managerial skills?
?What were your impressions about the company's marketing operations when you took over?
?What are your company's contributions to the field of marketing?
?What are your company's contributions to the field of human resource development?
?What are your company's contributions in the field of consumer welfare?
?Do you conduct any research and development activities in your company? What are they?
?What are your company's contributions in Serbia in the field of investment/capital accumulation?
?What is your company's contribution in Serbia to the national infrastructure?
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