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论文作者:www.51lunwen.org论文属性:硕士毕业论文 thesis登出时间:2015-05-30编辑:felicia点击率:30051
论文字数:11060论文编号:org201505260006533996语种:英语 English地区:马来西亚价格:免费论文
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摘要:这篇论文主要介绍OSM品牌的品牌价值及市场营销方式,希望大家通过这篇文章的阅读能够深入了解市场营销相关知识。
Soon are the executive directors. The non-executive directors are Ms Teo Sway Heong while Mr. Tan Soo Nan, Mr. Sin Boon Ann and Mr. Colin Loware the independent non- executivedirectors.
The role of board of directors is to protect the shareholders'assets and ensure they receive a decentreturnon their investment, approve the broad policies, strategies and financial objectives of the company and monitor the performance of management, overseeing the processes for evaluating the adequacy of internal controls, risk management, financial reporting and compliance, approving the nominations of board directors and appointment of key personnel, approving annual budgets, major funding proposals, investment and divestment proposals; and assuming responsibility for corporate governance. The board will meet periodically throughout the year to ensure that the company is ongoing with a better growth in profit.
ACTIVITIES OF FUNCTIONAL AREA WITHIN THE ORGANISATION
Human Resource and Administration Department
Human Resource management involves in development of bonds between the employee and the employer. The human resource management is responsible for hiring people and assigning employees to certain jobs corresponding to their talent. They are also responsible for recruiting, and train the employees so that they can perform better in their specific field. They need to develop an understanding of the employees and help motivate them to give their best. They also identify and fill in areas that suffer lack of knowledge and insufficient man power.
The objective of administration department is to ensure smooth operations in administration work, human resources, personnel and office security and to provide managerial services and support to ensure activities conducted under OSIM International Ltd are beneficial.
These two departments is the fundamental to every company.
Marketing Department
Marketing is a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders while the role of marketing is different to marketing department.
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The role of marketing department is to make sure that the company has a marketing focus in everything that it does. It will work very closely with production to make sure that new and existing product development is tied in closely with the needs and expectations of customers.
Other than this, the marketing department also responsible on creating meaningful messages through words, ideas, images, and names to create a professional image. In OSIM Int本论文由英语论文网提供整理,提供论文代写,英语论文代写,代写论文,代写英语论文,代写留学生论文,代写英文论文,留学生论文代写相关核心关键词搜索。