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澳洲留学assignment 空中客车集团的文化多样性背景研究 [4]

论文作者:www.51lunwen.org论文属性:短文 essay登出时间:2014-11-20编辑:Cinderella点击率:8429

论文字数:3219论文编号:org201411192111476234语种:英语 English地区:澳大利亚价格:免费论文

关键词:Airbusbusiness澳洲留学assignment空中客车留学生论文

摘要:空中客车是一家致力于生产飞行器的公司。它以欧洲财团的形式创立于1970年。大概有来自80个不同国家的超过55000名职工在空客集团工作。文化多样性是空客集团成功的关键因素。本次案例研究的主要问题是关于空客A380为何延迟两年进入市场,以及这一事件导致的20亿欧元的损失。

oNormal'> In order to tackle the design of the wiring system and the software problems, Airbus made special investment to train its employees with the help of the software supplier.


They even tried to set up intercultural sessions to inspire a warm feeling of mutual understanding, but it failed to address adequately the fundamentals of co-operation.


The EADS managers most of the times tried to draw attention to the common areas and similarities, rather than differences in order to tackle the cross-cultural differences with regards to perceptions and doing things.


They have distributed their workforce in proportion to the ownership stakes geographically because they thought that this would increase their productive efficiency.


Economic Patriotism:


Many organisations are forced to develop and expand themselves into new markets overseas due to the increasing maturation of domestic markets and foreign competitors. In order to gain a competitive advantage over their competitors they are recognising their identity that can help them to sustain. The main motive behind this step is that by enlightening the only one of its kind personality or character of an organisation or group, all the way through symbols, communications and behaviours, it will help them to create favourable corporate image in the minds of these groups. Such differentiation will help them to create an image based on the uniqueness of its own identity, as well as creating a tendency in the minds of the people or groups as a basis for developing long-term profitable relationships. (Van, 1992) 

 

Economic patriotism is most of similarly related on these theories. Economic patriotism means, “supporting one's country”. Economic patriotism is the coordinated and the promoted behaviour of consumers or companies (both private and public) that consists of favouring the good or services produced in their country or in their group of countries (wikipedia) 

 

According to me economic patriotism means favouring the people and practices done in ones own country, right or wrong. The main motive of the people living in their own country is to promote its thoughts, beliefs, way of doing business, etc. this is automatically done because they had been under the influence of such practices since their childhood. It's like expressing that they love their country and ready to sacrifice for it.

 

Economics patriotism can be done with the help of many activities for e.g.: imposing tariffs on imports, quota system, or encouraging consumers to purchase own domestic services and products. Now a days a new type of economic patriotism has came up that does not allows foreign论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

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