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n, the conversation the two sides have a common desire that words can both understand each other, common, and this is his "cooperation principle." He will this principle into four criteria: (1) the amount of criteria: the words required for the purpose should include talking to the information should not exceed the required information includes; (2) the quality of the guidelines: Do not say knew to be false If the words or the lack of sufficient evidence; (3) norms: the words have relevance; (4) mode criteria: the words be clearly understood to avoid obscurity and ambiguity, be concise, well-organized. To ensure the smooth progress of the session, talking both parties must abide by some basic principles. However, verbal communication in a particular environment, the speaker often deliberately violated the principle of cooperation to achieve a certain purpose and effect. When using the euphemism, people tend to violate these guidelines, deliberate use of some uncertainty, the vague term, so as to achieve the purpose of the speaker. This euphemism in people's verbal communication can sometimes lead to short-circuit communication phenomenon that is both communicative communication euphemism used in the sense of understanding does not resonate. In the communication process, because the speaker in order not to hurt the feelings of the hearer, self-esteem, often intentionally violate the principle of cooperation. If communication with involved parties euphemism topic knowledge, communication can be smooth. If you obey the lack of knowledge of euphemism, there will be communication short circuit, the two sides of communication can not proceed normally. For example, if a female tourists would like to inquire about a man and guides the location of toilets, it is polite to deliberately violate the principle of cooperation euphemism for the use of the expression of the toilet, do not know if the guides to wash one's hands on the toilet euphemism He would make a rush of tourists to the toilet in an awkward position. If the communication party does not have some euphemism for death, it is difficult to understand his or her go to a better place (die) in She has gone to a better place one of significance. If the communicators do not understand meat cutter or meat technologist's Wan said the butcher is a butcher, also make communication difficult to carry out normal communication.
In addition, lack of communication context can lead to communication short circuit. Context refers to the process of verbal communication in the context of discourse or the language environment supposing. If the words in the context where the lack of use of euphemism, the hearer may be misunderstood. For example, when a speaker without any context of the case, said: She lost her husband, the hearer may be understood as "she left her husband.", The hearer may be interpreted as "She lost her husband. "because the literal meaning of lose" leave ", the euphemism meaning is" lost. " Another example, in We may go some day in the future one. The word go has two meanings, one is literally "to go"; the other is the euphemism meaning "death."

V. Conclusion
Euphemisms are widely used by human beings in the communication. They are products of social language and also embodiments of culture. "Euphemisms are to the tongue what Novocain is to the gums." No doubt, t