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food group, one city food association in UK. Now, CitySnacks holds 140 restaurants in national wide as the way of outlet. As well as, it operates restaurants in several airport, railway statation, and motoway service areas in UK. Although the success of business, CitySnacks must face more competition from other dining offers, hotels, supermarkets and shoppes locally in future. Competitors in London such as Pierre Gagnaire, Tom Aikens and Tony Flinn in Leeds are busy to snatching market sharing from CitySnacks and developing good market performances. Consumers are increasingly demanding more for restaurants also. They experienced all of restaurants with comparison of requirements. From the financial year, the business is declining and the market is becoming small.
In addition, there is historical lack of human resource management in market department. Despite of a obvious plaque hanging on the wall in market department, reading:

But there is no really teamwork spirit in the department. Every emploee in market department is relatively charge for special mission. There is no real communication and corporation. Moreover, recently two of young graduate market analysts has left off to McDonalds. As a result, the work of market department is more or less lack of effectiveness. Otherwise, the marekt department is lack of financail support from budgets, even the budgets were cuting back. Accoding to Julia, one emploee in market departmen, the market research and data did not achieve the goal of CitySnacks. Although the promotion people last year spent nearly ￡1 million for various campaigns. the market analysis did not well indicate the favourites of consumers. Meanwhile, the market department focused little on the consumer requirements and creative market research and feedback.
As a result, according to the word of Bill, the finance director of CitySnacks, there is no time to any manoeuvre activity for the market plan. It strongly needs a powerful market approach recently. CitySnacks must consider more about marketing issues in future in order to gain the declining market share. The economic growth of CitySnacks has shown slowed down recently. Moreover, this change maybe trapped the organisation into difficults to operations.

3 Views for the delay of Induction meeting (300)

3 感应会议延迟意见 （300）

As regarding for the postponement decision of induction meeting, I am so angry that there is nothing wanted to say while putting down the phone. Now, I must change my programs in the next few days and wait for notice of HR directors.
Despite of the delay for meeting, it allows much time to collect the information of organisation and plan my market approaches further. Certainly, there are many problems existing in CitySnacks. Primarily, the effectiveness of operations in CitySnacks is more or less disordered by the retail staff turnover. It closely related with the market department. Less effective staff for retail decides declining market performance. Any good market strategy would be carried out successfully.
Secondly, the CitySnacks is now lied on the point of juncture. Over the years, it was forced to focuse on the objectives of being a division of Pleasure Food Group. Thus, all of performances mainly operated under the pressure of Pleasure Food Group. As a result, market per本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。