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澳大利亚留学论文范文赏析 [28]

论文作者:www.51lunwen.org论文属性:硕士毕业论文 dissertation登出时间:2015-06-12编辑:felicia点击率:29641

论文字数:16018论文编号:org201506082143108096语种:英语 English地区:澳大利亚价格:免费论文

关键词:

摘要:这篇文章主要调查分析影响阿拉伯人购买医保服务的重要因素。

he position of UK health care in the market. Question is included to identify that UK health care service are placed in the market competitively or not.


Questionnaire design:


According to Robinson (1999) that the consensus of opinion and to measure the quality of service in term of agreement and disagreement. Srevqual model developed by Parasurama et al (1985, 1986) has been widely used in this questionnaire to gain absolute result.


According to Zeithaml et al (1990) that Srevqual is the most often method for measuring service quality. This method compares customer expectation before service encounter and their perception of the actual service delivered.


According to Van Iwaarden et al (2003) has five generic dimensions are stated below:


Tangibles: Physical facilities, equipment and appearance of personnel.


Reliability: Ability to perform the promised service dependably and accurately.


Responsiveness: Willingness to help customers and provide prompt service.


Assurance (including competence, courtesy, credibility and security).Knowledge and courtesy of employees and their ability to inspire trust and confidence.


Empathy: it is concern to the individual care and attention to the customer from an organisation, like communication and understanding the needs of customer.


Questionnaire is design in a brief and simple introductive language explaining the objectives of the research. Questionnaire consists of 25 open and closed questions along with spare space for comments according to the rules of Srevqual.


Questions were put in a sequence and show a meaningful logic which covers an Arab patient journey for UK health care services. The advantage of this was to incorporate the entire experience and then the comparison will be made by using the filter question because every patient journey is individual.


Limitation of the Methodology:


The chosen topic is basically about the UK health care, to get useful information there are lot of constrain at the very beginning of the study e.g. permission from hospital authorities to meet Arab patients etc. these are very compulsory and time consuming.


Arabs patient belong to a society where hospitality is their cultural and traditional. They fully assured and welcoming in completing the questionnaires.


Questionnaire was translated from English into Arabic to fulfil the requirement of those patients, who are not able to understand English. Arab women are more strict about veil or Hijab and do not prefer to meet strangers from outside and also mostly illiterate but due to Islamic teaching they can write, read the Arabic. English style questionnaire was accompanied with Arabic questionnaire to get absolute data.


Findings:


The main purpose of this section is to review the primary research. Primary research is conducted for the UK health care sector to论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

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