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For right now in our economy hotel market https://www.51lunwen.org/sampleenglishpaper/ development strategy issues, and the presence of other deficiencies, the authors summarize the relevant experience and learn from foreign advanced ideas, based on the propose the following, we want our economy hotel market development Strategies to help.

First, the economy hotel market development to improve and refine strategy, we must first cultivate a professional to do market development personnel, and property rights system to break the barriers in order to promote economic development in the hotel in the market enthusiasm and efficiency. Many of our economy hotel renovation meet the standard hotels, guesthouses, hostels and many other state-owned or collectively owned, the prevalence of the economy hotel market development strategy personnel quality is not high, the phenomenon of the lack of professional personnel, as well as the hotel's property unknown problem the size of the affairs of the executive power are susceptible to interference. These two issues are largely restricted a hotel for market development capabilities, as well as motivation to improve, and finally to the implementation of market development will also affect the efficiency and effectiveness of policy issues. Therefore, a budget hotel only do the separation of ownership and management in order to achieve the transition to a modern enterprise system, to independent, healthy development and growth, in order to truly motivated the development of strategies for market research.

第二，改进和完善经济型酒店的市场开发策略，要明确定位经济型酒店的目标顾客不崇尚奢华，不需要在酒店中体现身分地位。这种定位是需要酒店的市场开发人员所注意的，只要做到了这一点才可能在经济型酒店的市场开发过程中赢得主动权与客户群体；既然酒店的定位是经济型，则他在宣传进行市场开发时，一定要定位于经济型，不能使人感觉奢华或者是体现客人三六九等的地位。

Second, improve and perfect the economy hotel market development strategy, budget hotels to clear positioning target customers do not advocate luxury, do not need to be reflected in the hotel's identity status. This positioning is needed to market the hotel's developers note that, as long as it is possible to achieve a budget hotel market in the process of developing the initiative and win the customer base; since the positioning of the hotel is the economy, he performed in the publicity market development, must be located in the economy, can not make sense or is the embodiment of luxury guests sanliujiudeng position. It can be said that only two of their core requirements: First, health conditions and quality of sleep, the second is the price paid. Therefore, the market economy hotels in the development process, in addition to highlighting the price advantage, we must also pay attention to product design luxury extent an effort not to be too, do not phase comparisons with the star, but should maintain its own characteristics, the maximum adapt to the needs of its target customers and win their own in the process of developing a competitive market advantage.
Third, the economy hotel market development in progress, the auxiliary outsourcing to achieve value innovation economy hotels hardware facilities, functional configuration and staffing should always reflect the practical goal, beyond the core requirements of the customer's business, can make use of "outsourcing "means pay and social services around the hotel to make up. Even the room attendants can also be changed with domestic companies, domestic companies by t