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Business Level Strategy In The Market(公司业务层战略分析) [4]

论文作者:www.51lunwen.org论文属性:作业 Assignment登出时间:2015-07-05编辑:caribany点击率:10205

论文字数:3434论文编号:org201507022308426601语种:英语 English地区:英国价格:免费论文

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摘要:在全球商业环境下,主要讨论了业务层面的策略和企业层面的策略。本文是比较和对比全球汽车行业的业务水平的策略和企业战略。

Too much Debt and Risk of Bankruptcy

Mergers and acquisitions have been the focus of corporate strategies over the last few decades, with an increasing number of mergers across the globe, especially in the automobile industry. A merger or acquisition is a combination of two companies where one corporation is completely absorbed by another corporation. The less important company loses its identity and becomes part of the more important corporation, which retains its identity.

 

Mergers and acquisitions can occur for number of reasons. One such is to overcome too much debt or to avoid bankruptcy situations. Supplier bankruptcies make up the first wave of restructuring and the rate of bankruptcy fillings will continue to accelerate in the near term. As credit becomes more widely available and companies are able to safe and sound liquidity, there will be a wave of Mergers and acquisitions. If a particular company is undergoing enormous debts and finds it difficult to beat competition or even to survive in the industry, management may make a decision to go for a divesture. As a result company may sell out to another corporation or may go for a merger.

 

If a company is suffering from a bankruptcy situation, perhaps it may come to a decision to move for a sell out strategy. Financially viable competitors in the same industry may interested in merging with or acquiring another corporation in the same industry even with huge debts or under a bankruptcy state if there is any potential advantage of merging or acquiring is witnessed. Some times it may be because of the company's ability to produce goods efficiently if they combined their efforts and facilities. These efficiency gains may come simply by virtue of the size of the combined company; it may be cheaper to produce goods on a large scale. Collaborating or sharing expertise may achieve gains in efficiency, or a company might have underutilize assets that the other company can better use or else because of the technology or the brand image or any other unique attribute available to the bankrupt company.

 

Through such merger or an acquisition, the company which suffered from financial difficulties will lessen its burden as it has the ability to overcome its debts as the change in the management may make the company more profitable

 

Potential Product Synergies 潜在的产品协同效应


Automotive mergers and acquisitions act as means of increasing market share, improving reach attaining economies of scale and augmenting product ranges. Automotive mergers are turning into a strategic option for companies looking to accelerate growth.

 

Through mergers or acquisitions companies intended to maximize synergies through their complementary strengths in product line-up, procurement, R&D, marketing and personal tra论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

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