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ff the air, just before the Sibu parliamentary by-election took place. It is clear that open debate has little room to flourish in Malaysia, (Yeoh, 2010)

Malaysiakini, an example of a alternative publication that flourished tremendously after the 2008 general elections. Steele (2009) stated that it is not the Internet that challenges the Barisan National's stranglehold power but it is actually the norms and values of independent journalism that have made MalaysiaKini such a threat to government authorities. This ideology of creating independent journalism with the alternative media not only changes those who work within the public sphere but also creates a democratic space for public discourse, one that the Malaysian society lacks. It not only gives voice to the voiceless but concrete prove or forms of information through video, audio and feedback tools. It shows media users sides of stories that they may not see. The seemingly mechanistic tools of fairness and balance, 'did you get the quote from the other side?' become a means of guaranteeing that all voices will be heard (Steele, 2009)

Conclusion
The media plays an important role in the welfare of the society, working as an informer, an educator, a form of entertainment and an opinion influencer. With the current media ownership that poses credible threat and questions the credibility to the role of the media; media users need to consider, who to trust now? Political issues are highly dependent on the media as it is highlights what is important and is highly influential thus it works as a form to influence the political mind-set of media users. With the mainstream constantly bombarding pro-government issues towards society, media users now yearn for a different point of view, shifting to the alternative media to abstract that diverse opinion. In sight of how the media and politics are inter-wined, it is important that the opinions and comments of the public take place to form a democracy, in the words of Abraham Lincoln; for the people, by the people and of the people. Thus, the public sphere is important in the role to collect or obtain the voices of the public. The alternative media has already taken the role in proving that space for the public to take part in forming the country's democracy; it is now up to the mainstream media to do the same, for a better political constitution of the country.
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