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R Framework is basically a set of guidelines for Malaysian Public Listed Companies (PLCs) to help them in the practice of CSR. As the Prime Minister mentioned in the 2006 budget speech, from now on, all PLCs are required to disclose their CSR activities. Some PLCs may be doing corporate social responsibility even without realising it. The directive from the Prime Minister is really an opportunity for logical thinking about CSR. It is meant to encourage Malaysian PLCs to become more engaged in being socially responsible, and to make the way they approach the process of CSR, part of the way they normally work and think.

According to Bursa Malaysia, CSR means it is not about how a firm spends money, but about how the firm makes money. CSR is defined as open and transparent business practices that are based on ethical values and respect for the community, employees, the environment, shareholders and other stakeholders. It is designed to deliver sustainable value to society at large. There is no universal approach to CSR. Companies are free to adopt what suits them. CSR is not about compliance or philanthropy or public relations. It often involves cultural transformation in a company as it integrates CSR concepts into its operations and decision making. Vitally, CSR involves communicating the company’s actions to its stakeholders and encouraging their feedback. The Bursa Malaysia CSR Framework looks at 4 main focal areas for CSR practice. They are: the Environment, the Workplace, the Community and the Marketplace, in no order of priority.

The Environment

When looking at the environment, CSR can focus on a variety of issues. Most of the people worry about energy, how to use it more efficiently and how to reduce the way its emissions damage the climate. Here in Malaysia, bio fuels have become a topical issue. There are other aspects as well. Companies live amongst some of the richest biodiversity in the world. Protecting the flora and fauna is essential.

The Community

Companies live within the community. They depend on the community in many ways and the community depends on them. Supporting employee involvement in community issues enriches the community and the company. Supporting education, such as adopting a school, is another possible activity. Companies can be creative in looking at how they can contribute to children, youth development and the under-privileged. The opportunities for company interaction with the community are vast.

The Marketplace

The Marketplace is where companies find important stakeholders – their shareholders, suppliers, and customers. Companies can interact responsibly with this group in a number of ways, such as supporting green products or engaging in only ethical procurement practices. Helping to develop suppliers and other vendors is another way of contributing. Raising the standards of Corporate Governance within the company so that it meets shareholder expectations is a further consideration.

The Workplace

Companies draw their employees from society and so everything they do with their staff needs to be socially responsible, whether they are dealing with basic human rights or gender issues. A quality work environment and health 本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。