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Cesaltina Pacheco Pires, Margarida Catalão-Lopes, 2011, Signaling advertising by multiproduct firms, International Journal of Game Theory, Volume 40, Number 2, Pages 403-425

D. Dixon, I. Wilkinson, 2006, An alternative paradigm for marketing theory, A Twenty-First Century Guide to Aldersonian Marketing Thought, IV, Pages 365-378

Elżbieta Sobczak, 2005, The concept of chains as a tool for MSA contributing to the international market segmentation, Studies in Classification, Data Analysis, and Knowledge Organization, Innovations in Classification, Data Science, and Information Systems, Part V, Pages 388-395

Elliot Maltz, Ajay K. Kohli, 2000, Reducing marketing’s conflict with other functions: the differential effects of integrating mechanisms, Journal of the Academy of Marketing Science, Volume 28, Number 4, Pages 479-492

Elliot Maltz, Ajay K. Kohli, 2000, Reducing marketing's conflict with other functions: the differential effects of integrating mechanisms, Journal of the Academy of Marketing Science.Volume 28, No. 4, pages 479-492https://www.51lunwen.org/marketingresearchproposal/2012/0611/2156259243.html

Heribert Meffert, Martin Holzberg, 2010, Social marketing, International
Encyclopedia of Civil Society, Part 19, Pages 1434-1441

Ingrid M. Martin, David W. Stewart & Shashi Matta, 2005, Branding strategies, marketing communication, and perceived brand meaning: the transfer of purposive, goal-oriented brand meaning to brand extensions, Journal of the Academy of Marketing Science, Volume 33, Number 3, Pages 275-294

John C. Narver, Stanley F. Slater & Brian Tietje, 1997, Creating a market orientation, Journal of Market-Focused Management, Volume 2, Number 3, Pages 241-255

Karen Gedenk, Scott A. Neslin & Kusum L. Ailawadi, 2006, Sales promotion, Retailing in the 21st Century, Part III, Pages 345-359

Luigi Ciuti, 2003, What makes TRI*M methodology effective in improving quality?, Achieving Excellence in Stakeholder Management, Pages 17-24

Markus Meierer, 2011, Introduction, International Corporate Brand Management,  Pages 1-23

Ming-Tien Tsai, Hsueh-Liang Wu & Wen-Ko Liang, 2008, Fuzzy decision making for  market positioning and developing strategy for improving service quality in department stores, Quality & Quantity, Volume 42, Number 3, Pages 303-319

M.A. Gold, L.D. Godsey & S.J. Josiah, 2004, Markets and marketing strategies for agroforestry specialty products in North America, Agroforestry Systems, Volume 61-62, Numbers 1-3, Pages 371-384

Martin J. Gannon, 2011, The role of culture in international marketing, 
Herausforderungen der internationalen marktorientierten Unternehmensführung, Erster Teil, Pages 31-41

Nissan Levin, Jacob Zahavi, 2010, Data mining for target marketing, Data Mining and Knowledge Discovery Handbook, Part 7, Pages 1189-1220

P. C. Jha, Kuldeep Chaudhary & P. K. Kapur, 2009, Optimal advertising control policy for a new product in segmented market, OPSEARCH, Volume 46, Number 2, Pages 225-237

Roberto Fontana, Lionel Nesta, 2006, Product entry in a fast growing industry: the LAN switch market, Journal of Evolutionary Economics, Volume 16, Numbers 1-2, Pages 45-64

Stanley F. Slater, G. Tomas M. Hult & Eric M. Olson, 2007, On the importance of matching strategic behavior and tar本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。