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opyrightable subject matter found on the Internet is subject to the exclusive rights of a copyright holder.¡¨ The company will also like to protect misuse of company images, company name, and domain. 

Issue 2. Reasons and methods for acquiring and protecting intellectual property 

There are many reasons for acquiring and protecting our intellectual property. They include but are not limited to the following risks (¡§E-business risks: Intellectual Property¡¨, 2005): 
„X Availability Risk. It is necessary for a company to make information available, and yet it is necessary for all information to be protected against possible infringements. 
„X Compliance Risk. Due to the incredible number of legal issues present when dealing with IP, it is important to be aware of the legal implications surrounding IP. 
„X Brand Risk. A company's brand name is part of its IP and can be one of its largest assets. It is important to protect images and brand reputation on the Internet. 
„X Access Risk. Access risk includes the risk that access to information (data or programs) will be inappropriately granted or refused. Access risk is important to IP to ensure protection of trade secrets. 
„X Business Value. It is important to be aware of and track all of a company's intellectual assets, and know the business value of the assets in order to protect them. 
There are other reasons for protecting intellectual property. The e-business deals with mainly electronic communication. This puts other website functions such as downloading, linking, caching and framing at risk. Privacy agreements, terms of use and electronic agreement must also be carefully considered when developing or strategy. If the strategy is poorly managed, the company will be at risk for the following: 
„X Reduced competitive advantage 
„X Discharge of confidential information 
„X Various violation penalties 
„X Low use of website because of lack of consumer trust 
„X Injury to company brand 

Issue 3. Impact of applicable laws and regulations within the United States 

There are many Internet regulations in the United States. The Communications Decency Act of 1996 attempt to regulate obscenity and indecency on the Internet. Section 230 of the act provides ¡§that no provider or user of an interactive computer service shall be treated as the publisher or speaker of any information provided by another information content provider. In this provision, Congress rejected the notion of classifying ISPs as publishers in the event of defamation claims. In support of the desirability of ISPs exercising a degree of editorial control without that effort opening the door to liability exposure, Congress strictly limited the liability for defamatory material of ISPs if they had policies and practices aimed at restricting the Internet publication of materials the ISP viewed as obscene, lewd, lascivious, filthy, excessively violent, harassing, or otherwise objectionable, whether or not such material is constitutionally protected.¡¨ (Greenstein & Vasarhelyi, 2002, p.50). 

There are also many reasons for liability. These can include indecent and本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。