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论文题目：Resorts
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论文专业：管理
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论文用于：BA assignment 本科课程作业 

Resort Product/ Service Offering

Resort, as a holiday travelling core product, it has been popular in the West for a hundred years, but still new in Chinese mainland. Since the 1990s, as China's southeast coastal areas and inland cities per capita GDP began to break through internationally recognized holiday $ 3,000 threshold, and adjustment of leave system, the leisure travel in China is quickly emerging and became one of the basic direction of upgrading and development of China's tourism transformation. Then, resort, resort town, holiday hotels and other https://www.51lunwen.org/aozhoudxassignment/2012/0612/2155279556.html travel products have emerged in large numbers. In Chinese resort, the activities outside include hot spring, surfing at sea, cooking a meal in the open air, riding a horse and so on. (Friedman, Edward, 1991)
  During the above outside activities, hotels of spa culture are booming at a fast speed. Spa Hotel is a cultural theme hotel that takes the “spa” as the carrier and the “health care” as the theme, and forms the hotel of a leisure, health, recreation and vacation. It creates a new type of human healthy lifestyle, people then live healthier, more beautiful, more enjoyable, more wisdom. In the cultural spa theme hotel, people live a healthy lifestyle and enjoy by the main form of expression as the following: aerobic exercise to leisure spa bath, rehabilitation, and health effect; hot spring SPA treatments to achieve relief, beauty, slimming effect; nutritious meals to achieve nutritional health dynamic equilibrium; natural therapy, psychological therapy to restore health of mind. Since the creation of China's Zhuhai Imperial Hot Spring spa tourism industry in 1996, it lead the country spa tourism booming fast, and a variety of hot topics hotel after another appearing, such as Beijing Xiaotangshan Hot Springs, Conghua Bishuiwan, Xinhui Gudou spa, Enping Jinjiang Hot Spring, Hunan General Shui Spa, and all these resorts have distinct features. For a time, leisure and tourism Spa tourism become a new fashion; it is the new darling of leisure.
China focuses on creating high-quality public resort environment. Environment is the subject of public resort, guests of the large number of activities carried out in the public environment. Quality of the environment is mainly determined by the two major things: health and green. (T Juhong, 2006)Road, trail, lake, lawn, parking, etc. should be clean, such as washing, can not have phlegm, peel, scraps of paper; and also can not be bumpy and dusty. China Resorts are also able to create a pleasant green environment. There are Japanese https://www.51lunwen.org/business/ village, and other Chinese-style garden, built according to different regional groups of different styles of garden, and some also cover a large garden in a small garden, the introduction of ornamental plants and ornamental fruits, natural flavor is very strong throughout the resort, idyllic to create a national first-class resort environment. In addition, China’s resort product has also the service of Chauffeur and car parking. For example, it can meet customers’ needs of being everywhere around the resort and provide places for car parking. This service makes the resort more competitive.

Reference
Friedman, Edward, (1991), Chinese village, socialist state, Yale University Press, 102-906-311

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