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hen improve the quality of products, and constantly improve the image design, improve customer appeal to the product. On the other hand is to improve after-sales service work. When the customer purchased the product is defective, should immediately door-to-door service, attitude should be warm and thoughtful service. To fulfill the promise, according to the provisions of the return of the returned goods, the warranty, the cost should be reasonable, to speak of credit, maintain corporate image.

 

Enterprises want to make people know the name of the product, familiar with the use of products, performance, quality, induce people's desire to buy. So advertising is very important. However, advertising must follow the following principles: first of all, to be realistic, not to deceive consumers, and second creative to be innovative, to attract the attention of the audience.

 

When people evaluate the candidate goods, Cultural Values act in many ways in the individual purchase policy. The demand of the product function and appearance of the consumer is different because of the difference of cultural value.

 

With the different cultural values, consumers of the purchase of products are not the same way, if enterprises do not pay attention to this, may cause unexpected trouble. Therefore, should be tailored to the habits of consumers in different regions to develop their products.

 

There are differences in the choice and use of products by consumers from different social strata. For example, in the home, clothing and furniture, etc. can show status and identity of the purchase of products, different levels of consumer difference is more obvious. Top consumers of these needs of high-grade and high-grade, middle-level consumers generally have a lot of deposits, housing is also very good, but the interior decoration is not very exquisite, the demand for high-grade goods is not a lot, the lower level of consumers are relatively low requirements.

 

Social strata affect individual leisure activities in many ways. Members of the upper class are engaged in occupations that generally have little physical activity, and as compensation, they are often engaged in demanding arms, fast-moving legs such as jogging, swimming, etc. Lower-level social members tend to engage in group or group sports, and middle-level consumers are the main users of commercial leisure and public facilities such as public swimming pools, parks, museums and so on.

 

With the development of the Times, in the competitive market economy, the enterprise must realize the value of the product and gain the benefit in order to develop continuously. The modern market economy consumer is the dominant force of the market, and Consumer's consumer psychology more and more shows diversity, individuation, humanism characteristic. To be successful, an enterprise must be associated with a potential consumer of multi本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。