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留学生essay范文:意大利面食品牌分析 Gourmet Pasta Brand Analysis

论文作者:www.51lunwen.org论文属性:短文 essay登出时间:2017-09-18编辑:cinq点击率:7851

论文字数:2000论文编号:org201709181429515400语种:中文 Chinese地区:英国价格:免费论文





As I have done in the first assessment how to prepare the audit for gourmet Pasta and in this assessment I am going to do conduct a audit to see progress of that business and I would use all this sales records and their financial records that has been increase or decrease by the last one year or two years. The many types of pasta in your kitchen have traveled a long road. Soon after early man began to plant grain, woman began to grind flour; shape or cut lumps of dough, and throw them in the soup. Thus was pasta 'invented' at different times and in different parts of Asia, the Middle East, and the Mediterranean Scholars and others have traced-and imagined-lines of migration and influence, but they look more like fussily than spaghetti. Along the journey from prehistoric dumpling to tagliatelle al ragù, neat timelines are few; the most rewarding route will be a tour of scattered highlights.

Conduct an external audit:-
Data and information is classified as their qualitative or quantitative. As that gourmet Pasts Company was using flyers in local letterbox but that was only junk mail anyway. It can be easily to measured and analysis to determine quantity or extent of factors being investigated.

Quantitave data is focused on words and observation not numbers. as that pasta company gives us their sales records for that year of 2009 which are showing that how was their sales going on into that time in the market.

External audit:-

EXTERNAL AUDIT is an audit conducted by an individual or firm that is independent of the company being audited. These independent auditors audit the books of a company generally once per year after the completion of the company's fiscal year. Their role is to give an opinion of the financial statements reflection of the status and operations of the company being audited. Based on what they witness during the audit they will also produce, for management and board utilization, a management letter. Although a financial statement audit is the most common type of external audit, external auditors may also conduct special purpose audits which might include; performing specific tests and procedures and reporting on the results, a less intensive review, and compilations. An external Marketing audit covers issues such as economic factors, demographic factors, technology factors and legal factors.

Economic factors: - gourmet pasts company thinks about their sales that has a big change from last years and they are not having a up to date staff that who could provide all the information as they mentioned in the case study one of their staff member do not know how to attended phone call for the take away orders and that effects the business most. They are not achieving short, medium and long term expectation of their business in regards of their staff and their credit availability.
Demographic factors: - according to the demographic that area has most of the people between age group of 25-50, and young professional who live close to the location and their income over $60000. I think they have to be careful because they are getting trouble with their competitors that next to them and they all are 论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

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