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An Assessment of the Business Perceived Impact of ‘The Water Horse: Legend of the Deep’ on Tourism Patterns in Loch Ness Area

论文作者:留学生论文论文属性:建议书 proposal登出时间:2010-11-13编辑:anne点击率:3961

论文字数:3461论文编号:org201011131635569631语种:英语 English地区:英国价格:$ 66

关键词:Business Perceived Impact,Tourism Patterns,Loch Ness Area

1. Executive Summary

In recent years, destinations around the world which are showcased in film witness a rapidly growing ability to stimulate tourism demand. Although the study of film tourism is relatively new in the tourism research, there is a growing interest and an increasing body of research focusing on the subject. In Scotland, ‘Braveheart’ is a clear example which had generated a boost in tourist numbers and expenditure in the destination. It is believed that ‘The Water Horse: Legend of the Deep’, the film released in 2007 aimed at the young and family audience, has a similar effect with ‘Braveheart’ at the location of Loch Ness which is portrayed in the film. The dissertation, therefore, focused on the research aiming to evaluate the proposal代写 nature and the extent of the effect through a quantitative survey.....................


CONTENT

1. Executive Summary 3
2. Background 3
2.1 Overview 3
2.2 Aims and Objectives 5
2.3 Potential contribution 6
3. Literature Review 6
4. Methodology 9
4.1 Research Approach 10
4.2 Data Analysis 11
5. Limitation 11
6. Timetable 11
7. Provisional Chapter Headlines 12
8. References 13
9. Acknowledgement 15

8. References

Beeton, S. (2001a). “Smiling for the Camera: The Influence of Film Audiences on a Budget Tourism Destination.” Tourism Culture and Communication, 3 (1): 15-25.
Beeton, S. (2001b). “Recapitalizing the Image: Demarketing Undesired Film- Induced Image.” In Capitalizing on Tourism Research, proceedings of the 33rd annual conference of the Travel and Tourism Research Association. Fort Myers, FL: Travel and Tourism Research Association, CD-ROM. Quoted in Hudson, S., & Ritchie, J. R. B. (2006a). Promoting destinations via film tourism: an empirical identification of supporting marketing initiatives. Journal of Travel Research, 44, 387–396.
Beeton, S. (2004). “Rural Tourism in Australia: Has the Gaze Altered? Tracking Rural Images through Film and Tourism Promotion.” International Journal of Tourism Research, 6 (3): 125-35.
Beeton, S. (2005). Film-induced tourism. Clevedon: Channel View Publications.
Box Office Mojo. (2008). https://boxofficemojo.com/movies/?id=waterhorse.htm 28 April 2009
Busby, G., & Klug, J. (2001). Movie-induced tourism: the challenge of measurement and other issues. Journal of Vacation Marketing, 7(4), 316–332.
Cohen, E. (2005). “The Beach of ‘The Beach’: The Politics of Environmental Damage in Thailand.” Tourism Recreation Research, 30 (1): 1-17.
Connell, J. (2005a). Toddlers, tourism and Tobermory: destination marketing issues and TV-induced tourism. Tourism Management, 26, 763–776.
Connell, J. (2005b). ‘What’s the story in Balamory?’: the impacts of a children’s TV programme on small tourism enterprises on the Isle of Mull, Scotland. Journal of Sustainable Tourism, 13, 228–255.
Connell, J., & Meyer, D. (2009). Balamory revisited: An evaluation of the screen tourism destination-tourist nexus. Tourism Management, 30, 194-207.
Croy, G., & Walker, R. D. (2003). Rural tourism and film – issues for strategic rural development. In D. Hall, L. Roberts, & M. Mitchell (Eds.), New directions in rural tourism (pp. 115–133). Aldershot: Ashgate.
Evans, M. (1997). Plugging into TV tourism. Insights March 论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

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