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论文作者:www.51lunwen.org论文属性:课程作业 Coursework登出时间:2014-12-11编辑:Cinderella点击率:10731
论文字数:4153论文编号:org201412082153427815语种:英语 English地区:加拿大价格:免费论文
关键词:culturecolorsocial study色彩学金木水火土
摘要:本文介绍了构成世界的五大基本元素,“金木水火土”,代表着五个特征不同的区域,世界不同的风采展示。
To reach the desire results , interior designers often incorporate 2 main strategies in their designs.Chromatherapy,Titillating Spatial Organization
Despite of the fact that both of the strategies above are vastly different in practise, they are common on the ground that they both relies upon the interception of subconscious thought of the pedestrians .
Ultimately the decision making process of a person falls down to the subjective reality formed from sensory data. All organisms are instinctively hardwired to respond to certain sensory signals. Through manipulation of such signals, the shopping mall design could then tap into the thought process of its pedestrians and be a puppeteer of the visitor’s mood and desires. Hence , weakening the inhibitions(intellect) of the visitors and finally convincing their brain to commit to an action the shopping centre desired- to consume. [1]
This section shall investigate how is such a principle put in practice in Elements with respect to aforementioned strategies.
Color Psychology and Theory in Practice
Pablo Picasso“Colors, like features, follow the changes of the emotions. “Color should be utilized as such it properly complements the central design philosophy and in the case of Shopping Mall designs. It should be designed as such it compels the pedestrian to consume.
A studied carried out by NeuroImage found that attention is captured subconsciously before people can consciously attend to something. Researchers looking at electroencephalography (EEGs) while people made decisions on color preference found brain activation when a favorite color is present prior to the participants' conscious focus.
As the test subjects are presented with a lexicon of colors ,the spike in brain activity is the most profound for their favorite colors or color that stands up from the ambient background. Such findings implies that strategic color placements on products can effectively seize pedestrian attention, before the person willingly looking at the product. [2]
Thus effectively intercepting the consumption decision even before the pedestrian acknowledge of its existence.
Color conveys meanings in two primary ways - natural associations and psycholog本论文由英语论文网提供整理,提供论文代写,英语论文代写,代写论文,代写英语论文,代写留学生论文,代写英文论文,留学生论文代写相关核心关键词搜索。