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At first, the two worked out of Sherman’s apartment in Seattle, Washington, and sold their wares at the Olympia Clothing Project, a small artist run shop in nearby Olympia, Washington. In 2007, they met the marketing director of Etsy at Seattle’s Bumbershoot Music Festival, who invited them to New York as an artist-in-residency, where they taught sewing classes.

Now, they design out of a studio in the Brooklyn Waterfront Artists Coalition building, an antebellum warehouse along the New York Harbor that hosts small companies like RHLS. They share their space with six other clothing labels, including Take Off Your Clothes, run by Sherman’s roommates. In fact, the entire space has a homey feel, with a large dining table in the main area and a dimly lit kitchen off to one side. A long row of vinyl records sits along the wall and plants sprout from various pots placed throughout the space.

RHLS inhabits a nook to the left of the main area, behind a pink curtain. The windows face the harbor, where the sun currently melts into the horizon and the Statue of Liberty hides just out of view. Scraps of fabric are stuffed into cabinets along one of the room. On one wall, a picture shows a triceratops holding up a bra with the word, “Try Sarah’s tops” written over it in crayons.

Sarah Jones’ handmade tops (and bottoms and full-length spandex body suits) hang near the curtain entrance where all of RHLS’ previous seasons are on display. Currently, the label works on its new Spagflation line, an under $100 line made out of sweatshirt fabric Sherman found on eBay. Sarah Jones, who looks like a female version of Sherman, lays a roll of black cloth on the large table in the center of the room and begins tracing patterns. It’s all solid color sweatshirts with a triangle or square in contrasting color. Jones thinks they look like Mormon outfits.

The anti-trend attitude that runs through their designs also runs through their business practices. Sherman coined the termed “anti-phashun” to describe the label’s rejection of the fashion industry. He and Jones protested the industry’s exportation of labor to China and the amounts of wasted fabric from big designers, by producing rap shows that approached the subject.

Although a large amount of textile waste is produced in China, where the United States imports the majority of its apparel, a big waste problem lies in New York City, where almost 193,000 tons of textiles are discarded every year, according to the NYC Residential Waste Characterization Study.

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